• by Teresa Buyikian , April 28, 2025

Two Latin-American-based brands have come together for a limited-edition release that celebrates both company’s commitment to their roots.

Guatemalan-based rum Ron Zacapa is collaborating with luxury Colombian fashion house Agua by Agua Bendita on a handcrafted bag and rum set. The collaboration is a part of “Zacapa's ongoing commitment to creating a platform for creatives within the Latin American community... and  pays homage to the artistry and heritage of the region,” according to the company.

The set features a bottle of Zacapa’s top premium rum, Zacapa XO, alongside the bag, the design of which incorporates petate bands, handwoven from dried palm leaves, used to adorn the rum bottles, along with Agua by Agua Bendita's signature orchid embroidery, which “acts as a unifying symbol and anchoring force honoring (Latin America’s) rich cultural tapestry.”  .

Both brands contribute to female craftsmanship across Latin America; Zacapa has supported Guatemalan women in handcrafting the intricate bands, while Agua by Agua Bendita employ skilled women in rural Colombia in its fashion business.

The Zacapa X Agua by Agua Bendita Collaboration retails for $510 and is only available online through luxury spirit seller TheBar.com.

Zacapa and Agua by Agua Bendita have also partnered with global fashion and lifestyle media brand Highsnobiety to host pop-up events in Miami and New York City to promote the collaboration. Dates, still to be determined, will be posted on the brands’ social media platforms.