• by Fern Siegel , Yesterday

After a decade at Droga5, Harry Román-Torres has joined The Community as Chief Strategy Officer.

He will lead the agency's global strategy team and oversee its strategic products, including the Cultural Intelligence Hub.

Román-Torres said what excites him about the agency is that “it’s not just culturally honest, it’s culturally generous. And that’s how we create real impact.”

In addition to his role as co-Chief Strategy Officer at Droga5, he held past post at Google and Leo New York.

Luis Montero, CEO, The Community, said Román-Torres' “strategic vision and cultural fluency are a perfect match for where we're headed, and exactly what we need to drive our work forward.”

The Community, founded in 2000, has offices in Miami, New York, Buenos Aires and Mexico City.

The agency's work has included Verizon, Netflix, Porsche and TikTok.