• by Fern Siegel , 2 hours ago

Pinnacle Advertising appointed Jules Boasberg Chief Growth Officer and Jon Berna its Chief Technology & Data Officer.

Before this, Boasberg was SVP, Haworth Marketing and EVP, Rein Advertising. He is based in Kansas City. His experience includes new business development, strategic leadership and agency growth.

Michael Magnusson said Boasberg’s “track record of building businesses, developing strong relationships, and leading with clarity speaks for itself.”

In addition, Jon Berna Joins as Chief Technology & Data Officer. Previously, he was CEO of Driven Data and LVL Up Auto. “His expertise in leveraging data to drive lifetime customer value, through both retention and acquisition, is unmatched,” added Magnusson.

The Chicago-based agency client work includes Weather Tech, Litter Genie, AES, Lake Bluff Brewery and Northern California Honda Dealers.