Dentsu agency iProspect has retained the global search engine
advertising assignment for German tech giant Siemens after a formal review.
The remit spans strategy and execution across more than 150 markets. Spending related to the
assignment wasn’t immediately available.
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The account is led by the iProspect team in Augsburg, Germany, not far from Siemens’ global headquarters
in Munich.
Siemens and iProspect have worked together for more than a decade. The length of the extended
contract wasn’t disclosed.