In a move designed to better serve national brands between the coasts, Stagwell has unified two of its midwest agencies--Doner and Colle McVoy—to form DonerColle Partners.  

The move combines operations across more than 500 employees in Detroit, Minnesota and Chicago.  

The company said the effort is “poised to more effectively and authentically relate to and embrace the sensibilities of everyday Americans who are often overlooked or disregarded by coastal agencies.”  

The two agencies will maintain their existing identities and client relationships under DonerColle Partners. Structured as a strategic alliance rather than a merger, the arrangement is intended to preserve the specialized expertise and culture of each agency while enabling “deeper collaboration, broadened creative capabilities, scaled media offerings and state-of-the-art production studios.”  

The new entity will be led by Jessica Henrichs as CEO and David DeMuth as executive chairman. Henrichs has been CEO of Colle McVoy and DeMuth has led Doner.  

Stagwell CEO Mark Penn noted the success that each agency has had on its own and that the combination creates an offering that “honors that legacy while embracing the future, leveraging AI, modern marketing and an informed perspective of the communities and consumers that shape America.” 

Stagwell said Doner’s strengths include strategy, creative, and integrated production studios across retail, CPG, automotive, consumer services, technology and health care brands. Colle McVoy, in turn, adds strength in media, design, PR and integrated campaign execution across CPG, QSR, home, lifestyle, retail and agriculture categories.  

Henrichs said, “We’re rethinking how agencies can come together to better deliver for America’s most iconic brands. We’re creating a partnership that’s agile, ambitious and deeply rooted in the values that matter most to clients today.”  

Clients include Stellantis, The UPS Store, Dairy Queen, La-Z-Boy, The Coca-Cola Company, 3M, Hackensack Meridian Health, Perdue Farms and McCormick & Company, among other major brands.  

The integration will begin immediately, with a phased rollout of combined operations, teams and branding throughout 2026.