Mediaplus Group, the media arm of Germany’s ad holding group Serviceplan, has appointed Thomas Le Thierry as
Global Chief Growth Officer, a new role designed to accelerate the network’s international expansion plans.
Le Thierry will lead global new business and oversee the
strategy and execution of cross-market pitches, working with agency’s market leaders and global team.
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Le Thierry brings more than two decades of industry experience. Most
recently, he founded independent consultancy ubiQuit, following senior roles including CEO EMEA at Dentsu Media and Global President of Vizeum, where he led global client
development.
Earlier this month State-owned Chinese automaker Changan selected Mediaplus to handle media duties across
Europe.
Matthias Brüll is Global CEO of Mediaplus Group and Tamara Alesi is CEO Mediaplus North
America.