• by Tanya Gazdik , May 13, 2026

Hertz Car Sales is expanding its digital retail presence with eBay, bringing thousands of Hertz-Certified, near-new vehicles to one of the world’s largest online automotive marketplaces. 

Through a dedicated Hertz Car Sales showroom, shoppers on eBay will have access to more than 8,000 vehicle listings, according to the rental car brand. 

“The listings will feature near-new certified cars with perks designed to appeal to budget-conscious buyers, including warranty coverage, haggle-free pricing and return options,” according to Yahoo Finance. 

Hertz Car Sales claims to offer the largest selection of single-owner, near-new vehicles in the U.S. used retail market, with inventory that is typically one year old or newer and priced, on average, significantly less than buying new. 

Former rental cars have a reputation for being in worse shape than other types of used cars because of the theory that drivers will not take care of them as well as people who own or lease their vehicles.

But Consumer Reports said in a post on its website that buyers should not automatically rule out former rentals when they are shopping for used cars.

Launching on eBay advances Hertz’s strategy to make retail its primary sales channel and expands access to its near-new inventory on a trusted digital retail platform where many shoppers already compare and research vehicles, according to Hertz. 

“Chris Berg, Hertz's executive vice president of global fleet management, said in a statement his company's deal with eBay is a ‘natural next step’ as it continues to build its used car business and digital presence,” according to USA Today, which took a look at why former rental cars can offer good value for car buyers looking for deals.”The average price of a used car in April 2026 was $25,500, according to Carfax. That figure was up roughly $1,500 from one month prior in March 2026, the group said.”

Not everyone is impressed with the expansion.

“Every used car operation is trying to reinvent the wheel, and this is just a new wrinkle,” according to CarPro. “They have a lot of inventory listed at eBay, but the cars aren’t for bid like you typically think of with eBay. The listings there are no different than Autotrader, cars.com, etc. Same stuff, picture of car, description of it, price. To this whole story, I say: So what?”