TANYA GAZDIK

Senior reporter Tanya Gazdik covers automotive, sports and pets for MediaPost's "Marketing Daily." She is the chief programmer for MediaPost's Marketing: Automotive conferences and is the lead juror for MediaPost's annual Marketing: Automotive awards. She previously was the deputy editor of MediaPost, animal welfare reporter at "The (Toledo) Blade," Detroit bureau chief of "Adweek" and associate editor at "Ward's Automotive Reports" and "Ward's AutoWorld."
- Cadillac Formula 1 Team Chooses Agency in
Marketing Daily on
04/25/2026
Excel Sports Management aims to shape "a long-term commercial strategy for the modern era, aligning with likeminded commercial partners."
- Stellantis Reorganizes Marketing Department in
Marketing Daily - Top of the News on
04/24/2026
Employees who have departed include Wendy Orthman, vice president of brand marketing and communications at Jeep.
- Pedigree, Spot & Tango Campaigns Feature Real Dog Owners in
Marketing Daily on
04/23/2026
Legacy pet food brand Pedigree and direct-to-consumer company Spot & Tango both appeal to the love consumers have for their dogs.
- RFK Jr. Supports Potential Ban On Junk Food TV Ads in
Marketing Daily - Top of the News on
04/23/2026
The food and restaurant industry spends about $14 billion annually for advertising in the U.S., according to a 2017 analysis of Nielsen data.
- Ecco, Asics Capitalize On Nike's Marathon Misstep in
Marketing Daily - Top of the News on
04/21/2026
Nike continues to take heat over a marketing blunder that dissed Boston Marathon athletes who chose to walk instead of run.
- Tesla Earth Day Campaign Targets Humans, Humanoids Too in
Marketing Daily on
04/21/2026
Tesla, which spends very little money on marketing, is inviting consumers into select locations for Earth Day, which is April 25.
- FIFA Changes MetLife Stadium Name in
Marketing Daily - Top of the News on
04/20/2026
FIFA doesn't want the companies stadiums are named after to overshadow its own sponsors, according to "The New York Times."
- Toyota Leverages NFL Draft To Boost Girls Flag Football in
Marketing Daily on
04/17/2026
Team Toyota athlete and Pittsburgh Steelers wide receiver Michael Pittman Jr. will lead a training camp for youth Flag players.
- Starbucks Invites Orders Via ChatGPT Partnership in
Marketing Daily - Top of the News on
04/17/2026
Prompts can focus on nutrition or get whimsical, with users saying, "Recommend a drink that matches the vibe of my outfit."
- Allbirds Pivots To Artificial Intelligence in
Marketing Daily - Top of the News on
04/16/2026
The sneaker company said "an unnamed investor had agreed to spend $50 million to finance a shift to A.I. infrastructure."
- New Relentlessly Sad Drama Typifies TV Content Today
by
Adam Buckman
(TVBlog on
04/21/2026)
Thanks for saving me from yet another dreary TV show. I had a similar "ugh" eaction to Big Mistakes but made myself watch two full episodes because I love Dan Levy and hoped it woud get better. Nope. Not so much depressing as just about of annoying screaming. And this is entertainment?
- ICE Plans $100M Recruitment Campaign
by
Tanya Gazdik
(Marketing Daily - Top of the News on
12/31/2025)
Thanks for the comment Roger. I was able to run down that information from a November story and have updated my story accordignly.
- Consumers Optimistic About EVs, Per BMW Group Survey
by
Tanya Gazdik
(Marketing Daily on
06/12/2025)
Hi Wynn, Thanks for reading! Research (from a multitude of sources) shows that most EV owners end up putting in a level 2 home charger. But even with simply a 120 volt household outlet, you could easily add 75 miles of range overnight. Folks can do that even out of apartment or condo windows with extension cords.
- Automakers Drive Forward With Pride, LGBTQ+ Efforts
by
Tanya Gazdik
(Marketing Daily on
06/11/2025)
Hi again, Jeep has it posted as a Story on Instagram. If you go to their Insta page and click the Jeep profile logo, the post comes right up. Unfortunately there's no way for me to embed it in my story. But it is there! :)
- Automakers Drive Forward With Pride, LGBTQ+ Efforts
by
Tanya Gazdik
(Marketing Daily on
06/11/2025)
Hi Mike, thanks for catching that the link was old. I replaced it with the quote from Stellantis. They have not yet posted about it on Instagram this year, but maybe that's by design, given the current political climate. I have reached out to them again to ask about it.
- The Whole US-Canada Thing, 'IMHO'
by
Gord Hotchkiss
(Media Insider on
05/06/2025)
Great column, Gord, and I share your pain. As a Detroiter, I'm back and forth across the border with Windsor, Ontario quite frequently and I have a lot of Canadian friends. Our common purpose is saving dogs from high-kill shelters in the southern U.S. and transporting them up to rescue groups in London, Toronto, Ottawa and other parts of Ontario. I crossed with great trepidation a few weeks ago but thankfully everyone in the commercial office (we pay taxes on the dogs -- they are considered "goods") and at my favorite fish and chips joint were very pleasant. I keep telling mysellf "this too shall pass," but it's distressing at the moment to see U.S. relationships with the rest of the world degrade overnight.
- Jeep Wins The Super Bowl
by
Tanya Gazdik
(Drive Time on
02/10/2025)
Thanks for the feedback Bill, I appreciate it.
- Report From Ukraine
by
Dave Morgan
(Media Insider on
02/20/2025)
Thank you Dave. As someone of Ukrainian heritage, I am distraught over Trump's lies. I am looking for ways to support the people. I'll be in touch with some questions.
- Airbnb, Toyota, Planet Fitness Step Up To Help L.A. Fire Survivors
by
Tanya Gazdik
(Marketing Daily on
01/09/2025)
Thanks Laurie. It's been heartbreaking to watch the coverage.
- Big Brands Backtrack, Fund Inauguration
by
Tanya Gazdik
(Marketing Daily - Top of the News on
12/26/2024)
Thanks for reading and thanks for your comment, Ronald.