TANYA GAZDIK

Articles by Tanya All articles by Tanya

• Beauty Insiders Stir The Pot in Around the Net In Brand Marketing on 11/14/2019
  

• Hundreds More Sears, Kmarts Employees Axed in Around the Net In Brand Marketing on 11/14/2019
  

• Volkswagen Partners With The Conservation Fund in Marketing Daily on 11/14/2019
  

  The effort is part of the automaker's "Drive Bigger" project, announced in July. A 51-second video describes the partnership.

• Harlem Globetrotters Add To Guinness World Records in Marketing Daily on 11/14/2019
  

  This marks the seventh straight year that the Globetrotters have taken part in Guinness World Records Day.

• AARP Exec Reminds Millennials Which Generation Actually Has Money in Around the Net In Brand Marketing on 11/13/2019
  

• Makeup Brands React To 'Natural' Trend in Around the Net In Brand Marketing on 11/13/2019
  

• Subaru Brings Back 'Share The Love' Sales Event in Marketing Daily on 11/14/2019
  

  The automaker will air five new creative spots from Carmichael Lynch that bring to life the stories of those impacted by Subaru's efforts.

• Land Rover To Appear In James Bond Movie in Marketing Daily on 11/13/2019
  

  The automaker's partnership with EON Productions on the Bond films began in 1983 when a Range Rover convertible appeared in "Octopussy."

• Honda, NHL Renew Partnership in Marketing Daily on 11/13/2019
  

  New this year, Honda's onsite activations at marquee NHL events will leverage the "Honda Power Play" theme.

• Luxury Market Slow To Warm Up To Plus-Size Women in Around the Net In Brand Marketing on 11/12/2019
  

Comments by Tanya All comments by Tanya

• Mini Confirms Return Of Biennial Road Rally by Tanya Gazdik (Marketing Daily on 11/03/2019)
  

  Denise, MediaPost, like most reputable news organizations, largely follows Associated Press style. Unless it's an acronym, our reporters and editors (not "researchers") do not use all caps. Under “company names,” the stylebook advises: “Do not use all-capital-letter names unless the letters are individually pronounced.” So BMW, but not IKEA (it's Ikea.)

• Facial Recognition Expanding To More Airports by Chuck Martin (Connected Thinking on 09/17/2019)
  

  I experienced this on a Delta flight out of Detroit heading to Heathrow in July. It’s pretty cool. And fast! 

• Kia Launches Redesigned Digital Experience Via Elephant by Tanya Gazdik (Marketing Daily on 09/02/2019)
  

  Yes, I tested out the Kia website and it is much different than the previous iteration. This article isn't about what other automakers are doing, it's about what Kia is doing, and this is a big change for them. Did you go on their website 6 months ago?  I think you are comparing apples to oranges. You really think Kia and Alfa should have similar websites? Now THAT is bizarre. 

• Kia Launches Redesigned Digital Experience Via Elephant by Tanya Gazdik (Marketing Daily on 09/02/2019)
  

  Why is the article "bizarre?" Kia hired a new agency and revamped their website, what don't you understand?  

• Nissan Reorganizes Marketing Department by Tanya Gazdik (Marketing Daily on 08/28/2019)
  

  I don’t disagree with you. But it is “new” for Nissan. Plus, isn’t everyone in marketing reinventing the wheel on the daily?  

• Diary Of An Electric Vehicle Reveals Continuing Infrastructure Issues by Tanya Gazdik (Drive Time on 08/19/2019)
  

  Len, I searched on the Leaf nav system for charging locations. I even asked via voice command for a list. Nothing. Thank heavens I figured out to download the Chargehub and Chargepoint apps and look there. There aren't a lot of Tesla charging stations in Detroit, either. But of course there was one at the marina I was at Sunday afternoon. Now THAT was truly aggravating.

• Diary Of An Electric Vehicle Reveals Continuing Infrastructure Issues by Tanya Gazdik (Drive Time on 08/19/2019)
  

  PJ, I'm one of the baffled ones. I know several repeat very happy Volt owners. I'd given consideration to oone and it could've been my next vehicle. I think GM is hoping Volt owners will go over to the Bolt, but after my week, I'm very hesitant to even consider a full electric, at least not while living in Detroit. 

• Ford's Investment In Detroit Results In Worldwide Attention, Admiration by Tanya Gazdik (Drive Time on 06/24/2019)
  

  Come to Detroit and see what they are doing -- the energy is palpable. Have you looked at sales trends? Consumers don't want cars. Most automakers are putting more emphasis on trucks and SUVs, Ford is definitely not alone in that decision. They are cutting 7,000 jobs globally which should help their financials. They also had a really good first quarter. https://www.cnbc.com/2019/04/25/ford-q1-2019-earnings.html 

• 'Mental Floss' Prints Special-Edition Magazine, Zeros In On Big Questions by Fern Siegel (Publishers Daily on 06/24/2019)
  

  The issue is also available at Whole Foods Market, where I bought it Friday.

• Delta, Ticketmaster Partner To Benefit SkyMiles Members by Tanya Gazdik (Marketing Daily on 06/04/2019)
  

  Ron, check this out: https://www.datanyze.com/market-share/ticketing-systems/ticketmaster-market-share

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