• Auto Industry Faces Dire Times Due To COVID-19
    At least one of the companies that handles the fleet of vehicles auto journalists drive for test evaluations is still operating and delivering cars.
  • Automakers React To Coronavirus
    Ford celebrity spokesman Idris Elba announced he has tested positive for the coronavirus and is in quarantine at home.
  • Millennials Disappointed In Auto Industry
    Forget adaptive cruise control; 43% of millennials expected flying cars by now. Yes, as in "The Jetsons."
  • MediaPost Names Best In Auto Marketing For 2019
    The winners will be honored at the Marketing: Automotive conference during the New York International Auto Show on April 8 at the Javits Center.
  • Lexus Studies Future Of Luxury
    Lexus Marketing VP Lisa Materazzo will present April 8 at MediaPost's Marketing: Automotive conference at the New York International Auto Show.
  • Nissan, Lexus Score High In Reputation,Tesla Struggles
    Tesla is performing poorly this year, with the lowest rate for responding to negative reviews and the lowest engagement scores of all brands analyzed.
  • Special Editions Take Center Stage At Chicago Auto Show
    Some of the new models featured include the 2020 Nissan Frontier, 2021 Volkswagen Atlas, 2020 Kia Cadenza and 2020 Hyundai Sonata Hybrid.
  • Automakers Win Super Bowl
    The automotive category took four of the top 10 spots for most engaging 2020 Super Bowl ads, according to TV measurement firm EDO.
  • Ford's Falotico Named Automotive Marketer Of The Year
    "Lincoln has created an engaging, emotionally appealing marketing program that brings to life its 'American Luxury' positioning," says AMCI's Ian G. Beavis.
  • Automakers Among Marketers Embracing Influencers
    More than two in three Instagram users (68%) log on specifically to interact with social media influencers.
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