• Infiniti Targets Different Kind Of Luxury Customer
    "Our target customers are going to consider luxury to be about experiences, pleasure, enjoyment, making the most of their time," says Infiniti's Phil York.
  • Infiniti Takes Different Approach To Luxury
    Affluent people now show their status more often through experiences instead of possessions, says Infiniti's Phil York.
  • Americans Like Driving, Have Difficulty Trusting Autonomous Features
    Getting vehicle owners to actually experience how good these systems truly are would have a tremendous impact on changing consumer perceptions, per Ipsos.
  • SUV Wars Heat Up With Campaigns From VW, Hyundai, Ford
    Is a car commercial supposed to make you feel happy you are childless?
  • Labor Day Auto Sales Specials Likely To Continue
    New vehicle sales in August look a little healthier than usual thanks to Labor Day weekend falling earlier this year, according to Edmunds.