• Toyota Reclaims 'Most-Searched Car Brand' In 2020
    After dominating Google search terms in 2019, BMW has fallen back into second place.
  • Pandemic Prompts Consumers To Seek Familiar, Even In Vehicles
    Like the tendency to grab our favorite old sweaters, car buyers are also drawn to familiarity and affordability,
  • Automakers Affected By Politics, But The 'Show' Must Go On
    GM announced campaign with optimism and inclusion as main themes, since "those are the types of messages the world needs to hear moving forward."
  • Pandemic Forces New Kind Of Auto Creative
    With filming restrictions continuing, Toyota instead is relying on exterior shots of the vehicle coupled with disembodied voices.