Seven months after its
acquisition of Interpublic, Omnicom this morning unveiled a reorganization of Omnicom Media's U.S. operations, blending the senior talent of both organizations.
Former IPG Mediabrands exec
Stacy DeRiso becomes general manager-U.S. of Omnicom Media, a new position created after she held the dual role of global brand president and U.S. CEO of Initiative.
Long-time Omnicom exec
Susanne Grundmann becomes global brand president of Initiative, while former IPG Mediabrands' Rob DiGiovanni becomes U.S. CEO of Initiative.
Grundmann previously served as CEO of the EMEA
operations of Omnicom's PHD unit and prior to that served as CEO of OMD Germany.
DiGiovanni steps into the U.S CEO role following four years as president-global business lead at
Initiative, overseeing several of the agency’s biggest accounts.
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