Hellmann's Bows 'Real Food Summer School'

  • May 23, 2008
Unilever's mayonnaise twins Hellmann's and (west of the Rockies) Best Foods are launching an online promotion with TV chef Bobby Flay. The "Real Food Summer School," an online show, has segments timed for the summer weekends: Memorial Day, Fourth of July and Labor Day. Starting May 22, the online classes on Yahoo.com will have "cook along" instruction and tips from Flay.

"Thrilling grilling" will be the theme of the summer classes. Visitors to the site can also enter the Real Food Summer School Sweepstakes for a chance to win prizes like a $20,000 Weber grill, patio set and hot tub for six, 32" outdoor TV, a $4,000 cash card for food and beverage, tableware, and backyard games.

--Karl Greenberg

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