- Nielsen Funded Research Council Issues RFP For 'Digital Audience Measurement,' Will Nielsen Bid?
Show Daily, Joe Mandese - Thursday, February 10, 2011
Moments after ANA chief Bob Liodice announced that the ad industry wou ...
- In The Knicks Of Time
Show Daily, Joe Mandese - Thursday, February 10, 2011
NBA Commissioner David Stern is rattling off the strong NBA franchises th ...
- What The F**k Is MMO?
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's pretty much what Best Buy CMO Barry Judge said during t ...
- Who The F**k Is Justin Bieber
Show Daily, Joe Mandese - Thursday, February 10, 2011
Imagine a TV doctor portrayed by George Clooney. Okay, so he actual ...
- Barry Judge's Inconvenient Mashup
Show Daily, Joe Mandese - Thursday, February 10, 2011
That's more or less what Barry Judge, CMO of Best Buy, d ...
- OMD Flips Entertainment Model, Puts Brands In Front Of The Development Process
MediaDailyNews, Joe Mandese - Wednesday, February 9, 2011
At a time when some big media shops seem to have go ...
- Disney To Name $1 Bil Short List: Expected To Include Publicis, Omnicom, Mindshare, Carat
MediaDailyNews, Joe Mandese - Tuesday, February 8, 2011
Now that Green Bay Packers Quarterback Aaron Rodgers has won the Sup ...
- Kitchen Reveals Digital Menu: Ingredients Include Content, Distribution, Platforms, Personalization
Online Media Daily, Joe Mandese - Tuesday, February 8, 2011
The Media Kitchen, the media services division of MDC Partners, is betti ...
- iPad Ranks Weakest Among e-Reader Brands
Online Media Daily, Joe Mandese - Tuesday, February 8, 2011
Apple's iPad may have captivated Madison Avenue, but it is a dista ...
- Media Brands Dominate Consumer Loyalty, Netflix Surpasses Apple As No. 1
MediaDailyNews, Joe Mandese - Monday, February 7, 2011
Media brands were among the strongest - and two of them Netfl ...
- Ad Spending Confidence Reaches Highest Levels, Especially For Mobile, Online, Cable TV
MediaDailyNews, Joe Mandese - Monday, February 7, 2011
The optimism of ad executives, as measured by their plans to increa ...
- Consumers Like Facebook's Brand, Twitter Not So Much
Online Media Daily, Joe Mandese - Monday, February 7, 2011
Despite the concerns surrounding user privacy, Facebook has the most loyal a ...
- You Can Make Friends, But AOL Wants To Influence People
Online Media Daily, Joe Mandese - Monday, February 7, 2011
The online world may be consumed with making friends with social network ...
- iCrossing, Hearst Launch 'Content Lab'
Raw, Joe Mandese - Monday, February 7, 2011
iCrossing just unveiled plans for a new initiative to bring brands, agenci ...
- Zenith Taps MPG's Torres For Multicultural
Raw, Joe Mandese - Monday, February 7, 2011
ZenithOptimedia has named Lisa Torres has been named president of its Multicultur ...
- Clear Channel Radio Taps Hearst's Goldberg
Raw, Joe Mandese - Monday, February 7, 2011
Clear Channel Radio has named Wendy Goldberg executive vice president-marketing and communication ...
- Coke's Mobile Strategy: I'd Like To Teach The World To Ring
Show Daily, Joe Mandese - Friday, February 4, 2011
That is what Coca-Cola hopes to do via mobile media, according ...
- Killer Mobile App: The WishBook
Show Daily, Joe Mandese - Friday, February 4, 2011
If you think about it, Sears was always a pioneer in mobi ...
- Amobee Unveils Performance Model For Mobile/OOH Campaigns
Show Daily, Joe Mandese - Friday, February 4, 2011
Mobile ad platform Amobee Media Systems just announced a new performance-based mod ...
- Mindshare Shakes Up European Team
Raw, Joe Mandese - Thursday, February 3, 2011
WPP's Mindshare unit just announced a restructuring of its management team ...
- TV Station Web Ad Sales Hit $1.4 Billion
Raw, Joe Mandese - Thursday, February 3, 2011
Advertising for TV station Web sites grew 14% to $1.4 billion ...
- Starcom MediaVest Expands Rentrak Deal
Raw, Joe Mandese - Thursday, February 3, 2011
Publicis' Starcom MediaVest Group this morning announced an expansion of its contra ...
- Is That A Smartphone In Your Pocket, Or Are You Just Glad To See My Texts?
Show Daily, Joe Mandese - Thursday, February 3, 2011
Interestingly, a significant percentage – 25% -- of U.S. smartphone owners don ...
- Pssst, You Might Want To Text 'RUSSE' To 21534
Show Daily, Joe Mandese - Thursday, February 3, 2011
If you do, you'll get to see a sneak preview of Charlot ...
- OMG! Teen Girls Are So Ahead Of The Rest Of Us
Show Daily, Joe Mandese - Thursday, February 3, 2011
As far as mind-boggling stats go, James Citron, CEO of Mogreet, ju ...
- Do You Think It Might Be The Economy, Stupid
Show Daily, Joe Mandese - Thursday, February 3, 2011
Eric Offner, director of mobile products at Career Builder says 2010 w ...
- Paint It App
Show Daily, Joe Mandese - Thursday, February 3, 2011
Google's Spero is painting a compelling picture for building brands on mobi ...
- It's Official, You Can Stop Saying 'Social Mobile'
Show Daily, Joe Mandese - Thursday, February 3, 2011
Or for that matter, go ahead and nix, "mobile social," while you' ...
- Ferrari Goes Mobile, Literally
Show Daily, Joe Mandese - Thursday, February 3, 2011
And when we say luxury, we do mean luxury. According to Google ...
- Google Loves iAds
Show Daily, Joe Mandese - Thursday, February 3, 2011
Well, at the very least, Google's mobile team likes the fact th ...