- Toyota, Honda Back On Top For May
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 4, 2012
New vehicle sales jumped more than 20% in May as carmakers h ...
- Summer Travelers Will Use Credit Rewards
Around the Net In Brand Marketing, Karl Greenberg - Monday, June 4, 2012
During this summer travel season, more Americans will use credit card rewar ...
- Nissan Taps Fastest Man For Global Push
Marketing Daily, Karl Greenberg - Friday, June 1, 2012
The rhetorical question is central to a new global campaign that wi ...
- Jeep Wrangler: Trailblazing The 'Burbs
Marketing Daily, Karl Greenberg - Friday, June 1, 2012
Wranglers are, in fact, selling like hotcakes right now. Chrysler sales figur ...
- Boost Mobile Backs NBA D-League Tryouts
Marketing Daily, Karl Greenberg - Friday, June 1, 2012
The NBA Development League will hold a second annual set of Boo ...
- ANA Fires Back At Microsoft's 'Do Not Track'
Marketing Daily, Karl Greenberg - Friday, June 1, 2012
The Association of National Advertisers (ANA) has weighed in on Microsoft's decisi ...
- Duracell Launches New Product
Marketing Daily, Karl Greenberg - Friday, June 1, 2012
P&G's Duracell brand is launching a new product called Duralock with Pow ...
- Nissan Launches Global 'What If?' Campaign
MediaDailyNews, Karl Greenberg - Friday, June 1, 2012
Nissan's new global "What If_" campaign, via TBWA Worldwide, focuses on airpor ...
- Eco Models Not Worth The Money?
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
Automakers have been rolling out "eco" models designed to sip gasoline. B ...
- Manning, Tebow, RG3 Score Big In Jerseys
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
Peyton Manning, Tim Tebow and Robert Griffin III have yet to pl ...
- WalMart Launches Subscription Sampling
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
Walmart.com, going after Amazon in e-commerce, is prepping a subscription mail-order sampli ...
- Jamba Juice In Rock 'N' Roll Marathon
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
The national fresh-squeezed fruit drink destination will bring its "Live Fruitfully" mant ...
- Leap To Offer iPhone Pre-Paid
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
The iPhone will be on pre-paid wireless plans when it makes i ...
- The Best Marketing For The U.S. Marines
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 1, 2012
Forget the new ad campaign the Marines have been running. It pal ...
- Acura Launches ILX With Gen Y Flavor
Marketing Daily, Karl Greenberg - Thursday, May 31, 2012
The Torrance, Calif., luxury sibling of Honda is launching the vehicle wi ...
- Chevrolet Chases The Real Football
Marketing Daily, Karl Greenberg - Thursday, May 31, 2012
"This is taking the things we do in the U.S. and multiplyi ...
- Bill Ford Touts Innovation For Michigan
Marketing Daily, Karl Greenberg - Thursday, May 31, 2012
At the Mackinac Policy Conference this week, Ford Motor Company Chairman Bi ...
- Ford And Hyundai Impove Most in Perception
Marketing Daily, Karl Greenberg - Thursday, May 31, 2012
Ford and Hyundai have had the highest level of improvement in percepti ...
- London's Biggest Buildings Promote Brands
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 31, 2012
London's most dominant buildings are prime ad real estate, but big a ...
- 7-Eleven Finds Niche In Indonesia
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 31, 2012
7-Eleven stores are fast becoming the new hot spots in Indonesia, filli ...
- Applebee's Sells 33 Locations
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 31, 2012
Applebee's has nearly reached its goal of becoming an almost-all-franchised brand wi ...
- Macy's Has A New Focus
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 31, 2012
Macy's launched a transformation about three years ago, when management introduced t ...
- Neiman Marcus To Give Associates Smartphones
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 31, 2012
Neiman Marcus is giving all of its 4,000 associates at its full-li ...
- The Globetrotters Get Big China Sponsorship
Marketing Daily, Karl Greenberg - Wednesday, May 30, 2012
At one time the National Basketball Association backed the globetrotting ambitions ...
- Jeep Hits The Deck For USA Hoops
Marketing Daily, Karl Greenberg - Wednesday, May 30, 2012
Jeep is using the sponsorship to tout its limited-edition version of t ...
- Talbots Ends Buyout Talks
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
Talbots said that Sycamore Partners had walked away from negotiations over ...
- Samsung Releases Galaxy S3 In Europe
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
Samsung launched its top-of-the-range Galaxy S3 smartphone in Europe on Tuesday, aimi ...
- Mobile Devices And The New Prime Time
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
New research shows how consumers are using tablets, smartphones, game consoles a ...
- Q&A: Gillette Sharpens Marketing For London
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
The men's grooming division of Procter & Gamble has a roster ...
- Why GM Isn't Friending Facebook
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
It looks like Facebook isn't willing to slather ads all over t ...