- Michael Jordan Tags Hanes
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 30, 2012
The basketball Hall of Famer returns to his other successful profession &mdas ...
- Breeders' Cup Launches Integrated Campaign
Marketing Daily, Karl Greenberg - Tuesday, May 29, 2012
The campaign, via Conover Tuttle Pace, the Breeders' Cup AOR since 200 ...
- Florida Campaign Dangles Tourism Packages
Marketing Daily, Karl Greenberg - Tuesday, May 29, 2012
The sweepstakes-focused campaign dangles a grand prize of three Florida vacation package ...
- GM Ad Work Tied To CFO's Wife
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
General Motors failed to disclose that it paid $600,000 for work do ...
- Million Miler Sues United
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
A Chicago frequent flier is suing United Airlines for taking away so ...
- Kroger Doubles Fuel Rewards
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
Kroger is doubling the limit on its fuel reward program from ...
- Facebook Building Phone
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
Facebook has reportedly been working on a mobile operating system for i ...
- Google: Business 360 To Profile Christian Group
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
"Matthew 25: Ministries" ships food, medical supplies and personal care items ...
- Bathrooms Replace Kitchens As Most Popular Remodels
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
Bath projects, up 17% in the last two years, have become t ...
- Ice Cream Crazy
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 29, 2012
Odd ice cream flavors will be big this year, but they te ...
- Q&A: Philly Focuses On Parkway
Marketing Daily, Karl Greenberg - Saturday, May 26, 2012
Meryl Levitz, president and CEO of the GPTMC, talks to Marketing Dai ...
- Ford Gets Its Oval Back
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
Ford owns the Blue Oval again, part of a deal that ca ...
- Safeway CEO Apologizes to Clinton, Pelosi
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
Steve Burd, chairman and CEO of Safeway, has sent a letter ...
- Weird Tie-Ins For Queen's Diamond Jubilee
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
The Queen's Diamond Jubilee is bringing out some bizarre brand associations. Jubilee-them ...
- Chicken Mentions Increase On Menus
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
After the recent report of mad cow disease in California, combined wi ...
- Dish's 'Auto-Hop' Ad Skipper Versus Networks
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
Dish Network and the major TV networks are suing each other ov ...
- Ketel Seeks Gentlemen With Ideas
Around the Net In Brand Marketing, Karl Greenberg - Friday, May 25, 2012
Ketel One Vodka has teamed up with GQ magazine to issue ...
- Nissan's Schaffer Talks Races, Ride-and-Drives
Marketing Daily, Karl Greenberg - Thursday, May 24, 2012
Jay Schaffer, Nissan North America's promotions manager, talks to Marketing Daily abo ...
- What's Scarier Than Facebook IPO?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
Dan Bigman explores the social network's share structure, a dual-class arrangement found ...
- New McDonald's CEO Steps In
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
Don Thompson steps in as McDonald's CEO next month. He will beco ...
- P&G Restructures Marcomms
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
In an effort to boost marketing efficiencies by $1 billion, P&G ...
- The Most Valuable Soccer Teams
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
Manchester United is most valuable franchise in soccer, and in all ...
- Fiat Inks Roadster Deal With Mazda
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
Fiat SpA and Mazda Motor Corp. are collaborating on a roadster bas ...
- Hardee's, Carl's Jr. Tout Spiderman
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 24, 2012
Carl's Jr. and Hardee's have teamed up with Sony Pictures for "T ...
- Humorous AAMCO Campaign Makes Engine Noises
Marketing Daily, Karl Greenberg - Wednesday, May 23, 2012
Says Jack Bachinsky, VP marketing: "We decided to extend ["We Hear You, ...
- Ford And Yahoo Home In On Electric Focus
Marketing Daily, Karl Greenberg - Wednesday, May 23, 2012
Ford is launching its first electric car solely online, and solely ...
- Why GM, Others Fail With Facebook
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 23, 2012
Facebook made 85% of its $3.7 billion in revenue last year fr ...
- Motorola Mobility Chief Steps Down
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 23, 2012
Sanjay Jha has stepped down as chief executive of Motorola Mobility n ...
- Adidas MLS-Themed Ad Heralds Next-Gen Micoach
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 23, 2012
Top players from Major League Soccer, including Brek Shea (FC Dallas), Javi ...
- Comparing Hillary To A Hog Bad Idea For Safeway?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 23, 2012
Safeway is dealing with union negotiations amid rumors of a takeover. Vi ...