- P&G To Cut 1,600 Jobs
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 31, 2012
Facing flat market shares and growing investor pressure to cut costs, Proct ...
- Analysts: Pepsi Bets On Indulgences
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 31, 2012
Call it the beverage version of auto business: when the going ge ...
- Social Media Make For Sad Teens
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 31, 2012
Girls can "ruin their girlhood" by spending too much time on soci ...
- Digital Hispanics Are Best Multitaskers
Marketing Daily, Karl Greenberg - Monday, January 30, 2012
the LMX Hispanic study, a yearly poll of 2000 U.S. Hispanic digit ...
- NASCAR Takes The (Digital) Wheel
Marketing Daily, Karl Greenberg - Monday, January 30, 2012
NASCAR will assume operational control next year of all of its interactiv ...
- Survey Says...Most Marketable NFL Players
Marketing Daily, Karl Greenberg - Monday, January 30, 2012
Packers QB Aaron Rodgers is the most marketable player in the NF ...
- Sonic, CR-V To Shine In Bowl
Marketing Daily, Karl Greenberg - Monday, January 30, 2012
Kelley Blue Book predicts the big auto winners from the Super Bo ...
- Wal-Mart U.S. Marketing Now Under Merchandising
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
Wal-Mart Stores Inc said on Friday that its U.S. marketing team wou ...
- Food Lion To Reduce Southeast Presence
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
Food Lion will close 113 stores in several markets throughout the Southeas ...
- Sardar Bilgari Builds Steak 'n Shake
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
When Sardar Biglari moved with his family to the U.S. from Ir ...
- PepsiCo Silent On CEO, Marketing
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
PepsiCo has declined to comment on reports that it is grooming certa ...
- Marketers Know Giants And Patriots Fans
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
Scarborough also found Giants fans are older and more male, while mo ...
- Plot Twist In Beetle Story
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 30, 2012
A Jewish engineer and journalist, whose designs and published work in t ...
- Hyundai To Entertain In Super Bowl
Marketing Daily, Karl Greenberg - Monday, January 30, 2012
A 60-second spot in the ad pod shoe-horned right before kickoff, t ...
- J.D. Power: What Drives Auto Avoidance
Marketing Daily, Karl Greenberg - Friday, January 27, 2012
"For some brands, namely those that have created marked improvements in the ...
- Nissan Sponsors Trek Team
Marketing Daily, Karl Greenberg - Friday, January 27, 2012
Nissan North America has inked a deal with Leopard SA and C ...
- Russell Athletic Signs Pro Golfers
Marketing Daily, Karl Greenberg - Friday, January 27, 2012
Russell Athletic Brands, LLC, based in Bowling Green, KY has tapped golfe ...
- Ford, No Naps At The Wheel
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 27, 2012
Forbes columnist Joann Muller offers a tonic for somnolence in this pie ...
- But We Can Put This To Bed
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 27, 2012
In his column, Bryan Laviolette reviews the whole Chevy Volt faux proble ...
- Netflix On Amazon
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 27, 2012
Netflix said it expects Amazon.com Inc. to brand Amazon's video streaming offeri ...
- QSR's Cater To Night Owls
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 27, 2012
Quick serve restaurants are staying up for the Edward Hopper set. Accordi ...
- Why Edward Cullen Drives A Volvo
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 27, 2012
Here's Audi's spot for the Super Bowl, which is actually very funn ...
- GM: Chevy, Caddy Drive To Super Bowl
Marketing Daily, Karl Greenberg - Thursday, January 26, 2012
The mileage it gets from the game-day juggernaut comprising ads before t ...
- Callaway Golf Goes To Las Vegas
Marketing Daily, Karl Greenberg - Thursday, January 26, 2012
Ads to air during CBS' coverage of the Farmer's Insurance Open promo ...
- MillerCoors Signs Multi-Year NASCAR Deal
Marketing Daily, Karl Greenberg - Thursday, January 26, 2012
In the lead-up to the Daytona 500 next month Chicago-based MillerCoors h ...
- Kia Stuff Of Dreams
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 26, 2012
Jim Henry pulls no punches in his critique of "the silly seas ...
- P&G Launches Charity Facebook Campaign
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 26, 2012
P&G is launching 1 Like = 1 Day, a Facebook campaign ...
- General Motors Goes On Volt Offensive
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 26, 2012
It's about damn time. Chevrolet is finally firing back at the pinhea ...
- US Airways Wooing American?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 26, 2012
U.S. Airways is looking to tie the knot with American Airlines. " ...
- Weather Channel Hires DM Vet
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 26, 2012
The Weather Channel Companies (TWCC) has hired direct marketing veteran David Ken ...