- AI Agents Ground Creative in Performance Signals To Stop AI 'Slop'
MediaDailyNews, Laurie Sullivan - Tuesday, February 17, 2026
While the incorrect data can produce AI-based "slop," a new agentic technolo ...
- Meta AI Patent Recreates The Dead
MediaDailyNews, Laurie Sullivan - Tuesday, February 17, 2026
Meta Platforms employees for years have given much thought to managing digit ...
- Apple Releases Dynamic Ad Insertions For Live Streaming Video Podcasts
MediaDailyNews, Laurie Sullivan - Tuesday, February 17, 2026
The move to HTTP Live Streaming brings a YouTube-style monetization service ...
- Tax Anxiety Raises Search Levels
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 17, 2026
It's time for financial institutions to step up and become experts ...
- The Knot Tests ChatGPT Ads, Explores Options For Agentic
Data & Programmatic Insider, Laurie Sullivan - Monday, February 16, 2026
As OpenAI began piloting ads in ChatGPT, The Knot began exploring h ...
- AI Attention Metrics Become Real-Time Ad-Targeting Filter Through SSPs
MediaDailyNews, Laurie Sullivan - Friday, February 13, 2026
Index Exchange execs believe the company's integration with xpln.ai, which helps advertise ...
- Google DeepMind Gives Advertisers More To 'Think' About
MediaDailyNews, Laurie Sullivan - Sunday, February 15, 2026
Google DeepMind released an upgrade to Gemini 3 Deep Think that specializ ...
- OpenClaw Creator Joins OpenAI: Meet Future Of Ads
Performance Marketing Insider, Laurie Sullivan - Monday, February 16, 2026
OpenAI CEO Sam Altman announced that OpenClaw creator and software developer Pet ...
- Albertsons To Test ChatGPT Ads
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
Albertsons Companies, the latest major brand to buy media on OpenAI ChatG ...
- Airbnb To Build An Agentic Experience For Travelers
Performance Marketing Insider, Laurie Sullivan - Friday, February 13, 2026
Airbnb's AI team is building a native AI experience for travel ...
- Google Reinvents Ads, Drives Search Agentic
MediaDailyNews, Laurie Sullivan - Wednesday, February 11, 2026
"We aren't just bringing ads to AI experiences in Search; we a ...
- Comcast Rolls Out Deterministic Data For Travel Advertisers
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
A first-of-its kind partnership between Comcast Advertising and Adara brings deterministic-based measureme ...
- IAB Sends 'Direct Buy Addendum' To Public Comment
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
The Interactive Advertising Bureau opened a framework for public comment that ...
- Most Competitive Non-Branded Google Searches
Performance Marketing Insider, Laurie Sullivan - Thursday, February 12, 2026
A study analyzing 36 high-intent business search terms identified industries facing t ...
- Anthropic, xAI Execs Disconnect From AI Ethical Concerns To Face Reality
MediaDailyNews, Laurie Sullivan - Tuesday, February 10, 2026
This week, two high-profile execs left companies that had attempted to ma ...
- Simo: How OpenAI Ads, Adult Mode Will Work
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 11, 2026
The feature launched on Monday in test mode on free and ...
- Alphabet Reportedly Looking At Bond Sale To Fund AI
MediaDailyNews, Laurie Sullivan - Monday, February 9, 2026
Google's parent Alphabet is looking for ways to raise about $15 billi ...
- OpenAI Begins Testing ChatGPT Ads With Omnicom, WPP, Others
MediaDailyNews, Laurie Sullivan - Monday, February 9, 2026
OpenAI began to roll out ads in ChatGPT to a portion ...
- Authenticity Attracts 80M People Weekly To Reddit Search
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 10, 2026
Search combined with the company's AI-powered search feature Reddit Answers now driv ...
- Old Rules, New Tools Create Friction In Advertising's AI Era
Data & Programmatic Insider, Laurie Sullivan - Monday, February 9, 2026
Media experts with old values, judgment and tools and U.S. legislation a ...
- Nielsen Confirms Pilot Of New Multi-Viewer Live Event Watermark
Performance Marketing Insider, Laurie Sullivan - Monday, February 9, 2026
During Super Bowl LX, Nielsen launched a pilot wearable device that trac ...
- Amazon Twists AI Phobia In Super Bowl Ad
MediaDailyNews, Laurie Sullivan - Friday, February 6, 2026
Amazon addresses AI phobia through humor in its "Alexa trying to ki ...
- Google AI Finds Winter Olympics Unanswered Questions
Performance Marketing Insider, Laurie Sullivan - Friday, February 6, 2026
NBCU commentators will use AI Mode to explain complex details in real-tim ...
- Anthropic Unveils First Super Bowl Ad, Seeks SEO Expert
MediaDailyNews, Laurie Sullivan - Wednesday, February 4, 2026
Anthropic, the startup behind Claude, took aim at rival OpenAI in i ...
- YouTube Revenue Topped $60B In 2025, Ad Spend Rose 9%
MediaDailyNews, Laurie Sullivan - Wednesday, February 4, 2026
YouTube's full-year revenue surpassed $60 billion in 2025, exceeding Netflix's reported reven ...
- Gemini Stars In Google AI's Latest Super Bowl Ad
MediaDailyNews, Laurie Sullivan - Thursday, February 5, 2026
Google will launch a major storytelling blitz for Gemini in a Sup ...
- How AI-Supported Ad Targeting Is Like Real-Time, Successful Football Plays
Performance Marketing Insider, Laurie Sullivan - Thursday, February 5, 2026
Could brands make TV advertising more measurable through natural-language queries - a ...
- Google Search Ruling Appealed By DOJ, States
MediaDailyNews, Laurie Sullivan - Wednesday, February 4, 2026
The Department of Justice and 38 states on Tuesday appealed a judge ...
- How AI Can Match Performance Of Human Made Ads
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 4, 2026
Research from Taboola and several universities suggests AI-generated ads perform comparably ...
- Amazon Ads MCP Server Moves To Open Beta
MediaDailyNews, Laurie Sullivan - Monday, February 2, 2026
Paula Despins, Amazon Ads VP of ads measurement, explained at IAB A ...