- Apple, Google Lead Forbes Most Valuable Brands List For 2017
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 24, 2017
Apple's brand value rose 10% during the past year and represents 2 ...
- Google Featured Snippet Idiosyncrasies And The Way They Work
SearchBlog, Laurie Sullivan - Thursday, May 25, 2017
Stone Temple Consulting published a report Wednesday that sheds light on t ...
- Facebook Moves Video Targeting To Audience Direct For Publishers
Data & Programmatic Insider, Laurie Sullivan - Wednesday, May 24, 2017
Facebook on Tuesday said the company will start testing a new self-servi ...
- Google Tests AMP Landing Pages For Search Ads, Converts Display Ads
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2017
A new AdWords beta that allows marketers to use fast-loading AMP pag ...
- Bot Fraud Estimated At $6.5B Globally In 2017, ANA Says
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 24, 2017
Ad spending should increase by 10% or more this year, but ...
- Wix Worked With Google To Build Automated SEO Platform
SearchBlog, Laurie Sullivan - Wednesday, May 24, 2017
Working with the Google Search Console team, Wix.com engineers created a to ...
- Mobile Searches Related To Mother's Day Rise 41% In 2017
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 22, 2017
Paid search at 40.6% remains the last channel clicked prior to purchas ...
- Review Sites Generate Higher Conversions Than Search, Social, Yelp Study Finds
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 22, 2017
About 25% of those who read a review made a purchase with ...
- Google Introduces Attribution, Powers Ads And Analytics With Machine Learning
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2017
Google has transformed search engine advertising and marketing, but few might ha ...
- Instagram Stories Hashtag Search Feature Could Increase Trademarks
SearchBlog, Laurie Sullivan - Tuesday, May 23, 2017
Instagram on Tuesday launched the ability to search by location and hashta ...
- Australian Shoppers Still Prefer Offline Shopping
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 23, 2017
Barilliance surveyed 500 Australian shoppers to better understand of their habits a ...
- Google Gets Serious About Chip In Hardware Running Software
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 19, 2017
Google released the second generation of its semiconductor chip earlier this wee ...
- Dish Adds Alexa Voice Search Across Live, DVR Services
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 22, 2017
Amazon has been granted a video-based search engine patent as Dish ad ...
- When Google VPS Becomes Next Search Targeting Option
SearchBlog, Laurie Sullivan - Monday, May 22, 2017
Google's visual positioning system (VPS), announced at its I/O conference last wee ...
- Hitwise Music Streaming Data Identifies Significant Behavioral Differences
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 18, 2017
At the Google I/O developers conference Hitwise announced that the music playba ...
- Google Study: Digital Drives Higher Revenue Growth, But SMBs Lack The Tech
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 19, 2017
The biggest challenge is that 80% of small businesses in the Unit ...
- Distil Acquires Are You A Human, Releases Free Bot Detection For Google Analytics
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 18, 2017
The company will integrate Are You A Human's real-time human detection technolo ...
- Google Assistant Moving Into GE, LG, Whirlpool Appliances
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 18, 2017
At the Google I/O developer conference in a series of timed announcement ...
- Delta Increases Site Traffic From Paid Search By 852%
SearchBlog, Laurie Sullivan - Friday, May 19, 2017
The AAA estimates 39.3 million Americans will travel at least 50 mil ...
- Google Turbo Charges AMP
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 18, 2017
Accelerated Mobile Project (AMP) pages now load twice as fast from Goog ...
- Rakuten Formally Launches Tool To Automate Disclosure Of Influencer Endorsements
SearchBlog, Laurie Sullivan - Thursday, May 18, 2017
Rakuten Marketing has developed technology that helps advertisers automatically monitor bloggers a ...
- Time Earned Video Metric Shows Extra Seconds Count When Targeting Ads
Data & Programmatic Insider, Laurie Sullivan - Wednesday, May 17, 2017
On average, marketers have tripled their 15-second investment without buying more ti ...
- Google Makes Changes To Quality Score Reporting
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 16, 2017
Google has made it possible for marketers to assess keywords, ads a ...
- Brands See Consumer Loyalty Shift In adMarketplace Paid Ad Model
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 16, 2017
The shift in consumer behavior leads to brands bidding on their o ...
- Google IoT Core Service Manages Data, Devices
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 16, 2017
While the new offering pits Google directly against Amazon Web Services a ...
- Google Rebuilds AdMob, Offers New Digital Payment Options And Partner Program
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 17, 2017
The new AdMob was built based on what Google calls Material Desig ...
- How OTT Services Will Change Search Advertising, Marketing
SearchBlog, Laurie Sullivan - Wednesday, May 17, 2017
Verizon and AOL will combine data with Yahoo to gain more insig ...
- Google To Enforce New Ad Policies For AdSense, DoubleClick For Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 15, 2017
Google will enforce new ad policies by removing ads on its AdSen ...
- Google Integrates Android OS In Cars: Partners With Audi, Volvo
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 15, 2017
Google will partner with Audi and Volvo to build Android into the ...
- Google I/O Leads Into Marketing Next 2017
SearchBlog, Laurie Sullivan - Tuesday, May 16, 2017
Google this week will unveil new innovations on its ad platform bas ...
