- Google: DeepMind AI Learns Based On Rewards System
Performance Marketing Insider, Laurie Sullivan - Monday, July 24, 2017
Researchers at DeepMind, Google's London-based AI company, believe they have developed technolo ...
- Kenshoo Forms Ecommerce Biz, Opens Platform To Amazon Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 21, 2017
After closing a round of investment funding, the traditional search ad platfo ...
- IAB Releases New Ad Specs For Formats Including Virtual Reality
Digital News Daily, Laurie Sullivan - Thursday, July 20, 2017
The Interactive Advertising Bureau on Thursday released the final version of t ...
- Influencer Marketing In Need Of Industry Standards
Digital News Daily, Laurie Sullivan - Friday, July 21, 2017
Today's pay-to-play influencer model can't sustain itself, said Brian Salzman, founder-CEO, R ...
- Microsoft Search Shadowed Under A Cloud
Performance Marketing Insider, Laurie Sullivan - Friday, July 21, 2017
If anyone asks why you don't invest more of your search budg ...
- Videos Rank Differently On Google Vs. YouTube, With Bias, Study Shows
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 20, 2017
Marketers have long suspected that Google has a strong bias for i ...
- Why Alphabet Had To Prove A Market For Google Glass
Performance Marketing Insider, Laurie Sullivan - Thursday, July 20, 2017
Google and its parent company Alphabet had to launch Google Glass ...
- Google Acts To Protect Against Phishing Plugins
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 19, 2017
Google announced changes to the way it handles plugins by adding ...
- Ecommerce Growth Slows
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 19, 2017
Ecommerce is up in 2017, but eMarketer estimates it will become t ...
- Consumers Want Control Of The Brand Experience
MediaDailyNews, Laurie Sullivan - Tuesday, July 18, 2017
Marketers still need to learn how to release and relax, handing o ...
- Paid Search Spikes, Once Again Pushing Organic Queries Further Down Page
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 19, 2017
Google, Bing and Yahoo have been pushing more advertising spots per keywo ...
- Google Redesigns News Feed To Personalize Search In Mobile App
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 19, 2017
Google on Wednesday began rolling out a news feed that personalizes ...
- Microsoft, Baidu Announce Self-Driving Car Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 18, 2017
The duo will build autonomous vehicles based on Baidu's open-source platform, Apoll ...
- Google Brings Voice To Analytics, Simplifies Interactions With Platform
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 18, 2017
The idea is to make it easy for anyone within an organizati ...
- Influencer Marketing: There's A Lot To Clean Up
Show Daily, Laurie Sullivan - Wednesday, July 19, 2017
About 74% of marketers still struggle with the return on investment fr ...
- VIP Membership Has Its Privileges For This Marketplace
Show Daily, Laurie Sullivan - Wednesday, July 19, 2017
The privilege is having access to consumer data. Consumers love this netwo ...
- Do Humans Interpret Context Better Than Robots?
Show Daily, Laurie Sullivan - Wednesday, July 19, 2017
I'm beginning to wonder, as Google, Bing and others build platforms th ...
- Google Releases Hire For SMBs
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 18, 2017
Google released a new tool Tuesday to help small to mid-sized businesses recruit talen ...
- Merkle Sets Up Shop In Burbank To Support Warner Bros.
Data & Programmatic Insider, Laurie Sullivan - Monday, July 17, 2017
Mac Delaney, head of programmatic at Merkle, recently completed his "tour ...
- Search Spend Rising; Google Shopping, PLAs Remain Strong Despite EU Fine
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 18, 2017
Google Shopping and the PLA format accounted for 51% of Google ...
- Facebook Marketplace's New Ad Unit Could Bring Opportunities For Search
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 17, 2017
Facebook recently announced it will start serving ads inside Marketplace in t ...
- BitClave Builds Decentralized Search Ad Platform
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 17, 2017
BitClave proposes a system in which intermediaries are eliminated and interactions a ...
- Search For Content On Social Media Sites At Border Put On Hold
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 14, 2017
Data stored on cloud servers services across social media sites are o ...
- Google AMP Hits Fast Lane In Analytics, Mobile Payments, Ad Integration
Performance Marketing Insider, Laurie Sullivan - Monday, July 17, 2017
Google claims that more than 1.5 billion AMP pages have been publish ...
- Google Debuts New Release Radio, Catalyst To Change Media Pricing Model
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 14, 2017
Radio continues to go through a transformation that will put the medi ...
- Amazon Set To Make Voice Commerce Common
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 14, 2017
Amazon Prime Day demonstrated that voice commerce will become common place ...
- Moz Rand Fishkin Transitions From Operations To Advisory
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 14, 2017
Moz Founder Rand Fishkin will transition to an advisory role during t ...
- Paid-Search Advertising Still Outranks Social In Performance
Performance Marketing Insider, Laurie Sullivan - Friday, July 14, 2017
Although they struggle to keep up with new tech, marketers repeatedly te ...
- Microsoft Forms AI Research Group
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 13, 2017
Microsoft Research AI will include a team of more than 100 scientis ...
- Search Engine Yandex Partners With Uber To Form Joint Venture
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 13, 2017
Uber has agreed to invest $225 million and and Yandex will inve ...