- Gemini Campaign: To-Dos Get Done Faster
MediaDailyNews, Laurie Sullivan - Tuesday, September 1, 2026
The campaign shows how Google's Gemini app saves time by streamlining, automati ...
- Google Lets Users 'Import Memories' Into Gemini
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 2, 2026
Google now wants users' memories and chats imported from other chatbots in ...
- Lyft, United Airlines Unveil 'Dynamic' Ads
MediaDailyNews, Laurie Sullivan - Tuesday, September 1, 2026
The partnership will launch a dynamic ad unit that updates creative ...
- Amazon Deceived Advertisers, FTC Alleges
MediaDailyNews, Laurie Sullivan - Monday, August 31, 2026
The complaint alleges Amazon increased the prices that "more than one milli ...
- ChatGPT, Reddit, Roblox Face Strictest EU Rules
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 1, 2026
The European Commission has reclassified ChatGPT as a "very large online sear ...
- How Forbes' Gould Puts The 'I' In Innovation For Readers
Data & Programmatic Insider, Laurie Sullivan - Monday, August 31, 2026
Humans process and synthesize content differently than agentic technology. Bots require simplifi ...
- Amazon Ads 'Back-To-College' Spans Digital, Physical
MediaDailyNews, Laurie Sullivan - Friday, August 28, 2026
Connect Gatorade, Michael Kors, and SharkNinja with Gen Z students heading ...
- Data Reveals ChatGPT Ads Not Performing
MediaDailyNews, Laurie Sullivan - Friday, August 28, 2026
Many agencies do not see the performance expected from ChatGPT Ads campaign ...
- ChatGPT Ads Reaches $1B - Annualized - In 200 Days
MediaDailyNews, Laurie Sullivan - Monday, August 31, 2026
Several days after agencies took to LinkedIn to discuss that they we ...
- Comcast Combines Silos, Opens Data Pipeline
Performance Marketing Insider, Laurie Sullivan - Monday, August 31, 2026
Tracer acts as a data layer behind Universal Ads' dashboard to combi ...
- Google Expands 'Demand Gen' Ads With Messaging, AI Video
MediaDailyNews, Laurie Sullivan - Thursday, August 27, 2026
To help brands rethink their approach to performance marketing, Google is testi ...
- Federal Reserve Echoes Consumer Sentiment In McKinsey Data
Performance Marketing Insider, Laurie Sullivan - Friday, August 28, 2026
Federal Reserve policies indirectly shape advertising. Rate cuts can stabilize borrowing cos ...
- Ace Hardware Media Arm Unveils Measurement, Audience Features
MediaDailyNews, Laurie Sullivan - Thursday, August 27, 2026
RedVest Media, the company's retail media network, announced measurement, audience, social a ...
- Leaders Must Make Plans To Usher In AI, Bill Gates Warns
MediaDailyNews, Laurie Sullivan - Wednesday, August 26, 2026
The Microsoft cofounder sees no plan or evidence that leaders, experts a ...
- Trade Desk Goes Agentic, Simplifies Programmatic Buying - Just Ask Koa
MediaDailyNews, Laurie Sullivan - Thursday, August 27, 2026
The Trade Desk unveiled new agentic capabilities to make its demand-side platfo ...
- AI Space Race, What's The Impact For Advertising?
Performance Marketing Insider, Laurie Sullivan - Thursday, August 27, 2026
Government and political backlash over building data centers to support the ener ...
- Google Launches Flexible Billing To Manage Exploding AI Costs
MediaDailyNews, Laurie Sullivan - Wednesday, August 26, 2026
Google is changing its billing and resource allocation for AI-driven developer platfor ...
- AI Tool Uses Human Emotion To Predict Ad Outcomes
MediaDailyNews, Laurie Sullivan - Tuesday, August 25, 2026
AI can now predict how an ad will match human emotions bas ...
- Navigating 'Mind-Blowing' New Media Challenges
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 26, 2026
As AI agents begin to request content directly, publishers and platforms wi ...
- OpenAI Expands Ad Pilot Across European Markets
MediaDailyNews, Laurie Sullivan - Monday, August 24, 2026
Analysts and advertising experts are making predictions on where OpenAI will ta ...
- Internet Pioneer John Nardone: Search Traffic Permanently Dead
MediaDailyNews, Laurie Sullivan - Monday, August 24, 2026
Nardone, who is credited for placing the first paid internet ad ...
- Google Agentic AI Meets Verified Data For Finance
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 25, 2026
Dun & Bradstreet is bringing its "Commercial Graph" into Google's Gemini Enterpri ...
- How Google, OpenAI Cite YouTube Videos Differently
Data & Programmatic Insider, Laurie Sullivan - Monday, August 24, 2026
What does it mean for brands and creators following and optimizing citatio ...
- OpenAI Served Subpoena After Pausing AI Advanced Models
Performance Marketing Insider, Laurie Sullivan - Monday, August 24, 2026
Alabama issued a subpoena requiring OpenAI to respond to allegations of insufficie ...
- Microsoft Advertising's Agentic Playbook
Performance Marketing Insider, Laurie Sullivan - Friday, August 21, 2026
Microsoft Advertising on Friday released an agentic commerce blueprint to guide businesse ...
- IAB: AI Labeling Cuts Clickthroughs By A Third
Performance Marketing Insider, Laurie Sullivan - Thursday, August 20, 2026
"That cost is warranted where AI use could mislead consumers," an upda ...
- What Google's Purchase Of Spirit Airlines Data Means For Advertisers
Performance Marketing Insider, Laurie Sullivan - Wednesday, August 19, 2026
Consumer data has become more than a record of historical transactions. ...
- ANA Urges Retail Media Framework, Measurement Consistency
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 18, 2026
The ANA found 55% of advertisers believe lack of consistent standards ...
- Advertisers Launch Early Holiday Campaigns
Data & Programmatic Insider, Laurie Sullivan - Monday, August 17, 2026
Shifts in consumer behavior are pushing advertisers to track shopping preferences mo ...
- Google Ads To Eliminate Language Targeting In September
Performance Marketing Insider, Laurie Sullivan - Monday, August 17, 2026
The system will prioritize ads that match the language the user's sear ...