- Super Bowl Auto Ads Increase Searches On Edmunds
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 8, 2016
Edmunds released data Sunday during Super Bowl 50 showing how television commercia ...
- Search Super Bowl 50 Scores, Creativity Fumbles
SearchBlog, Laurie Sullivan - Monday, February 8, 2016
The metrics from Super Bowl 50 ads were more exciting then t ...
- Krux Creates Direct Peer-To-Peer Data Buying, Selling Platform
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 4, 2016
Krux has built technology using a cloud infrastructure allowing companies like Edmunds.co ...
- Super Bowl Keywords In Paid Search Link Cross-Media Strategies
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 4, 2016
Marketers spent big on the keywords "super bowl" and its variants ...
- Google Search: Reasons Why AI, Machine Learning Expert Earned Keys To Kingdom
SearchBlog, Laurie Sullivan - Friday, February 5, 2016
Google's search engine based on machine learning is moving to support ...
- Why Google Chose AI, Machine Learning Expert To Run Search
Around the Net in Search Marketing, Laurie Sullivan - Thursday, February 4, 2016
On Wednesday the world learned more about John Giannandrea, the artificial intelligence a ...
- Telmetrics Appoints Technologist, Advisor To CEO Post
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2016
Andrew Osmak has stepped in as president and CEO at Telmetrics, replaci ...
- Google AdWords Grant To Help Counter Terrorists' Propaganda With Anti-Radicalism
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2016
Google search users querying extremist-related content in Britain could see anti-radicalization lin ...
- Yahoo Bets Big On Mobile Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2016
Yahoo will bet its turnaround partly on mobile search. CEO Marissa May ...
- Google Search Chief Hands Reins To AI Engineering Executive
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 3, 2016
John Giannandrea, an engineering VP who heads Google's artificial intelligence (AI) a ...
- Google Product Listing Ads Off To A Strong Start In 2016
SearchBlog, Laurie Sullivan - Thursday, February 4, 2016
Google product listing ads saw orders and revenue rise 28% and 19 ...
- IBM's Big Plans For Watson, The Weather Co. After Acquisition
Data and Targeting Insider, Laurie Sullivan - Thursday, February 4, 2016
IBM recently closed the deal to acquire The Weather Company cloud-based properti ...
- Super Bowl 2016 Driving YouTube Content
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 2, 2016
Super Bowl 2016 content will generate thousands of searches and more th ...
- Skimlinks Makes Intent Data Available To DMP Lotame
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 2, 2016
Skimlinks will make first-party publisher data from its affiliate network available ...
- Yahoo Lays Out 'Aggressive' Comeback; Reduces Workforce By 15%
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 2, 2016
Yahoo announced Tuesday an "aggressive-strategic plan" to narrow the company's focus ...
- Google Loophole Indexes Publisher Sponsored Content In Google News
SearchBlog, Laurie Sullivan - Wednesday, February 3, 2016
aimClear Founder Marty Weintraub seems to have uncovered what he calls "t ...
- Why Successful Search Companies Need A Research Lab
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 2, 2016
If Eugene Kim's analysis is correct, the downfall of Yahoo Labs cou ...
- SEO Quiz: Are You Prepared For 2016?
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 2, 2016
Moz put together a Local Search Expert Quiz for 2016 to determine wheth ...
- Alphabet Breakout Shows Google Driving Revenue For Company
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 1, 2016
Alphabet's revenue from its Google advertising division rose 17% year-over-year (YoY) f ...
- Microsoft Bing Predictions For Iowa Caucus On Par With University Poll
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 1, 2016
As the Iowa caucus officially gets underway Monday evening, Microsoft believes Bi ...
- Microsoft Builds, Tests Underwater Data Center
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 1, 2016
If half the world's population lives near the coast, why doesn't t ...
- Super Bowl Taco Bell Brand Chief Mixes In Search
SearchBlog, Laurie Sullivan - Tuesday, February 2, 2016
How does search play a role for Taco Bell? One thing ...
- SEO: It's Really About Content
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 1, 2016
Marketers spend countless hours optimizing keywords, traffic volumes, recommended bids, but ...
- A Search On Uber Triggers Location-Based Destination Campaign
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 1, 2016
Chicago residents searching for a Uber ride on its app can w ...
- Google AdWords iOS On The Go
Around the Net in Search Marketing, Laurie Sullivan - Monday, February 1, 2016
Google released an AdWords app for iOS and Larry Kim tells markete ...
- 'Forbes' Tests Ways To Sideline Ad Blocking
Publishers Daily, Laurie Sullivan - Friday, January 29, 2016
Forbes, a media owner with an ad-supported business model, searches for ...
- Alphabet: Google Breaks Away From Other Bets
SearchBlog, Laurie Sullivan - Monday, February 1, 2016
Alphabet -- the company formerly known as Google -- releases fourth-quarter earnin ...
- Google Reveals Reward Paid To Guy Who Surrendered Domain Name
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 29, 2016
Do you remember the former Google employee Sanmay Ved, who somehow managed ...
- IBM Acquires Resource/Ammirati, Its First Digital Ad Agency
MediaDailyNews, Jess Nelson, Laurie Sullivan - Thursday, January 28, 2016
IBM Interactive Experience (IBM iX), one of the largest global digital agencie ...
- Alec Baldwin, Amazon's Alexa Show Off Voice Search In Echo's First Super Bowl Ad
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 28, 2016
Amazon's personal assistant Alexa makes her debut in Echo's first Super Bo ...