- Search Marketers Take On More Responsibilities
SearchBlog, Laurie Sullivan - Wednesday, July 29, 2015
Search marketers are asked to do many more tasks these days ...
- Search, Meerkat To Bring Live Streaming TV Indexed In Near Real-Time
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2015
Television personalities like Al Roker are reaching from traditional broadcasting into t ...
- Google Takes Back Autocomplete, Restricts Unauthorized Access
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2015
Google said it will restrict unauthorized access to its unpublished autocomplete applicati ...
- Publishers Using Google AdSense Face Consent Policy Across EU
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 27, 2015
Google will require Web sites using its AdSense advertising service and DoubleCli ...
- Listening To Customers Reduces Cart Abandonment Rates
SearchBlog, Laurie Sullivan - Tuesday, July 28, 2015
It seems obvious that brands and retailers can reveal much deeper insigh ...
- Google Panda 4.2 Update
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 27, 2015
Google has confirmed that the Google Panda 4.2 update affects only ...
- Google's Backgrownd In Search Plays A Role In Finding Longevity Genes
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 27, 2015
With a background in search, Google's longevity research company Calico has partnered ...
- Boosting Paid-Search Campaigns With Ads Running On Google Display Network
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 27, 2015
Melissa Mackey wants to set the record straight. Ad performance on t ...
- Facebook Atlas, Guthy-Renker Paid-Search Case Study
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 27, 2015
Guthy-Renker's Proactiv online marketing team managed paid search and display independently until t ...
- Affiliate Marketing Due For An Overhaul
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 24, 2015
The affiliate marketing industry might be long overdue for a technology a ...
- Spike In Yahoo Searches On Mozilla Firefox Declining
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 24, 2015
Yahoo's agreement with Mozilla to become the default search engine on t ...
- Google Removes Interstitials In Mobile Apps
SearchBlog, Laurie Sullivan - Monday, July 27, 2015
Google will permanently remove mobile app interstitials based on a recent stu ...
- Google To Give Away Patents To Startups
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 24, 2015
Google expanded on its marketplace launched in April that enables companies ...
- How To Think About Keywords, Content Targeting
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 24, 2015
Rand Fishkin illustrates the connection between targeting broader keywords with multiple inte ...
- Key Statistics To Watch For Paid-Search Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 24, 2015
Richard Stokes wants to know if marketers are tracking what he conside ...
- Yahoo Appoints CRO, Strengthens Mobile Search, 'Key To Yahoo's Future'
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 23, 2015
Yahoo announced Thursday the appointment of Lisa Utzschneider to chief revenue office ...
- Mobile Taking More Of The Search Budget Amid Challenges
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 23, 2015
Mobile continues to drive brand budgets in search advertising as nearby search ...
- YouTube's Journey To Reinvent Television On Mobile
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 23, 2015
YouTube CEO Susan Wojcicki promised to add virtual reality and 3D suppo ...
- Mobile Cost Per Click Continues To Rise
SearchBlog, Laurie Sullivan - Friday, July 24, 2015
The party's almost over for marketers who thought they could continue ...
- Marissa Mayer Intent On Bringing Yahoo Back To Search Roots
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 23, 2015
Yahoo CEO Marissa Mayer will continue to invest in search, which wi ...
- Did Lycos Create Native Ads?
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 23, 2015
The inability to monetize search results was the downfall of Lycos ...
- Bing Ads Title Tag Landing Page Test
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 23, 2015
Bing has been running a lot of tests lately. This one showcas ...
- Microsoft Bing Takes Step To Stop Revenge Porn
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 22, 2015
Online harassment is not new, but Microsoft took a step Wednesday ...
- Content Creators Get 360-Degree View On YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 22, 2015
Google brought a 360-degree view to video ad campaigns Wednesday through TrueVi ...
- Using Search Data To Personalize Prices, Discounts Online
SearchBlog, Laurie Sullivan - Thursday, July 23, 2015
It seems that 51% of retailers want to personalize prices for specif ...
- Rob Griffin On Local Search Changes To Watch
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 22, 2015
YP kicked off a search influencer series with Rob Griffin, who recently broug ...
- Content: Publish Higher Quality, Less Frequent?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 22, 2015
Moz collaborated with HubSpot to discover whether publishing blog posts and conte ...
- Searchmetrics, Havas Media Netherlands Extend Partnership
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 22, 2015
Havas Media Netherlands, part of the worldwide Havas Media agency, has beco ...
- Brands Missing Opportunity To Measure Consumer Sentiment
Data and Targeting Insider, Laurie Sullivan - Wednesday, July 22, 2015
Advertisers are missing an opportunity to create new metrics to measure thin ...
- Millennials Want Loyalty Points For Engagement With Brands
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 21, 2015
Some 59.5% of millennials are willing to earn loyalty points in exchan ...