- Google Bard Now Can Use Device's Precise Location For Local Results
Performance Marketing Insider, Laurie Sullivan - Friday, June 2, 2023
Google Bard's recent updates now can use a device's "precise" location ...
- Microsoft Inks Deal With Nvidia-Backed CoreWeave For AI Computing Power
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 1, 2023
Microsoft needs more ways to tap Nvidia's graphic processing units as dema ...
- AdRoll Finds CPMs Fell On Average 33% In Q1 2023
Performance Marketing Insider, Laurie Sullivan - Thursday, June 1, 2023
AdRoll released its Q2 State of Digital Marketing Report, analyzing overall marketi ...
- Baidu Launches $145M Venture Capital AI Fund
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 31, 2023
In a race to dominate the AI space, Baidu on Wednesday sa ...
- Surfrider Foundation Ad Campaign Rallies 5-Year Plan
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 1, 2023
The Surfrider Foundation, a national nonprofit, launched a campaign to rally ...
- Instacart Debuts AI-Charged Ask Instacart Search Powered By ChatGPT
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 31, 2023
Instacart has begun to roll out Ask Instacart, a search tool ...
- Google Cloud, Lucidworks Partnership Aims To Advance Personalized Search, Discovery
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 1, 2023
The partnership aims to provide precise, personalized search and discovery and gi ...
- Mapping Startup Raises $18M To Redefine Location-Based Content
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 31, 2023
User-generated social mapping platform Atly offers location-based content where users can crea ...
- OpenAI CEO, Others Back Warning Of Advanced AI 'Extinction' Risk
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 30, 2023
A statement signed by business leaders, policymakers, researchers and experts working wi ...
- Storytelling, Music, Pacing Drive LinkedIn Luxury Brand Video Ads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 31, 2023
Following key creative strategies can drive higher performance for luxury brand campaig ...
- American Express Looks At Using AI To Determine Loan Eligibility
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 30, 2023
American Express plans to use artificial intelligence to decide whether or n ...
- How Bing Can Become An Effective Ad Platform For Real Estate
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 30, 2023
Bing may have a smaller audience in some industries, but its netwo ...
- Why Kraft Heinz Head Of Data Loves AI-Driven Analytics
Data & Programmatic Insider, Laurie Sullivan - Tuesday, May 30, 2023
Kraft Heinz has a new approach to creating and measuring creative. Conte ...
- WPP, Nvidia Announce Historic Partnership Based On Generative AI Content Engine
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 30, 2023
Nvidia and WPP are partnering to develop a content engine for asse ...
- Microsoft Ads Adds Traffic Data To Universal Event Tracking Tag
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 30, 2023
Microsoft Ads will begin to collect additional website data through its Univers ...
- TikTok Wants To Offer An AI Chatbot For Search And Discovery
Performance Marketing Insider, Laurie Sullivan - Friday, May 26, 2023
TikTok is now testing the Tako chatbot, designed to help make ...
- Microsoft, Roku Partnership Produces Higher CTR, Lift, Recall For Retail, Tech, Travel
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 25, 2023
Microsoft updated data released earlier this month about how Roku TV streami ...
- Newsweek Appoints Seasoned Audience Developer To Listen, Understand Signals
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 25, 2023
Newsweek has appointed Josh Awtry to SVP, Audience Development. Formerly SVP ...
- How A Next-Gen Intelligent Marketplace Uses AI To Increase Media-Buying Efficiency, Sustainability
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 26, 2023
LoopMe has launched an Intelligent Marketplace that it says creates a smart ...
- Audio Listening Habits And How Marketers Can Capitalize On Summer
Performance Marketing Insider, Laurie Sullivan - Thursday, May 25, 2023
Research and analytics platform Veritonic found that 78% of people in ...
- March Marked 9th Straight Month Of Ad-Market Spend Decline, Tinuiti Reports
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 24, 2023
February ad spend was down 8.04% year-over-year, according to Tinuiti's report. Mag ...
- Google To Work With Europe On 'AI Pact'
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 24, 2023
Alphabet CEO Sundar Pichai committed to an "AI Pact" in a meeti ...
- 'Trust' May Become The Key Word For Search Marketers, Especially Financial Ones
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 25, 2023
Trust may become more than a buzzword for most paid-search ads a ...
- Can Watermarks And Metadata Solve Generative AI Copyright Challenge?
Performance Marketing Insider, Laurie Sullivan - Wednesday, May 24, 2023
Generative AI (GAI) for images, videos and other content could become t ...
- Shutterstock Acquires Large GIF Library, Image Search Engine Giphy In $53M Deal
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Shutterstock on Tuesday announced the acquisition of GIF library and image sear ...
- Adobe Adds Generative AI To Photoshop
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Generative AI will become one of the most important features for creati ...
- Apple Strikes $430B Deal With Broadcom To Purchase U.S.-Made Semiconductors
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Apple will continue to feed the U.S. economy with a $430 billi ...
- Rivals Google, Microsoft Expand On Role Of Generative AI At Events
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 23, 2023
Bing now supports "search grounding" and has become the default search engi ...
- Google Settles $39.9M Location Tracking Lawsuit
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 22, 2023
Google will pay Washington State nearly $40 million after being accused ...
- Google Enters Next Phase Of Advertising Through Automation, Generative AI
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 23, 2023
Automatically generated custom ads being tested in Search and Shopping will ro ...
