- Cox Unveils Ad Targeting System
Online Media Daily, Mark Walsh - Tuesday, June 7, 2011
Cox Digital Solutions today rolled out a new ad targeting tool th ...
- iPad Has Slim Lead In Ad Interaction Rates
Online Media Daily, Mark Walsh - Tuesday, June 7, 2011
Rich media banners on the iPad had an interaction rate of ...
- comScore: Mobile Advertisers Doubled In Last 2 Years
Raw, Mark Walsh - Tuesday, June 7, 2011
The number of mobile display advertisers has doubled in the last t ...
- WoM Is Key To App Discovery
Show Daily, Mark Walsh - Tuesday, June 7, 2011
When it comes to app discovery, word-of-mouth is the key factor. Recommendatio ...
- Breaking the Code
Show Daily, Mark Walsh - Tuesday, June 7, 2011
How do you crack the code on mobile barcodes? The panelist agre ...
- People Love M-Coupons, Brands Don't
Show Daily, Mark Walsh - Tuesday, June 7, 2011
The topic is mobile retail, one of the fastest evolving parts ...
- Apps and Web Can Peacefully Co-Exist
Show Daily, Mark Walsh - Tuesday, June 7, 2011
In the final morning keynote, Louis Gump, VP of Mobile, CNN, offer ...
- Let Users Guide Strategy
Show Daily, Mark Walsh - Tuesday, June 7, 2011
The panelists agreed that testing directly with consumers is critical to t ...
- Kraft Not Hot On AR
Show Daily, Mark Walsh - Tuesday, June 7, 2011
In the morning's first panel session including mobile innovators including FedEx, Inte ...
- Digital A 'Fourth Place' For Starbucks
Show Daily, Mark Walsh - Tuesday, June 7, 2011
Adam Brotman, vice president, digital ventures, for Starbucks told the OMMA Mobi ...
- Going Beyond 'Going Mobile'
Show Daily, Mark Walsh - Tuesday, June 7, 2011
Kicking off OMMA Mobile, MediaPost's very own Mobile Insider in opening remar ...
- With Eye On Digital Dominance, Apple Offers iCloud Free
MoBlog, Mark Walsh - Monday, June 6, 2011
With Apple making its long-awaited iCloud announcement today, one of the thin ...
- Android Increases U.S. Smartphone Lead
Online Media Daily, Mark Walsh - Friday, June 3, 2011
Android continues to extend its lead over smartphone platform rivals, with i ...
- Apple Takes Wraps Off iCloud
Raw, Mark Walsh - Monday, June 6, 2011
Apple CEO Steve Jobs today unveiled the company's highly anticipated iCloud digit ...
- AdWords Adding Tablet Targeting
Raw, Mark Walsh - Monday, June 6, 2011
Tablets are adding to the vast inventory mobile ad networks are tryi ...
- The Revolution Will Be Tabletized
Show Daily, Mark Walsh - Monday, June 6, 2011
MediaPost's digital guru Steve Smtih is leading off the company's Tablet Revolutio ...
- Who Owns Tablet Ad Sales?
Show Daily, Mark Walsh - Monday, June 6, 2011
Sheila Buckley, who leads digital ad sales for The Weather Channel, brin ...
- Tablet Publishers Weigh In
Show Daily, Mark Walsh - Monday, June 6, 2011
A panel of publishers convened before the lunch break at Tablet Revolutio ...
- Tablet Ads: Turn Off The Music
Show Daily, Mark Walsh - Monday, June 6, 2011
When it comes to how people respond to advertising in iPad app ...
- Tablet Users Into Media, Not Connecting
Show Daily, Mark Walsh - Monday, June 6, 2011
So what are people actually doing with tablets, besides as child pacifier ...
- Spending On Tablets Still Small
Show Daily, Mark Walsh - Monday, June 6, 2011
Considering the vast majority of video consumption, for instance, still takes pla ...
- Getting In Touch With Tablets
Show Daily, Mark Walsh - Monday, June 6, 2011
Time to get touch-feely. The first panel of the day led ...
- Fidelity Tackles The Tablet
Show Daily, Mark Walsh - Monday, June 6, 2011
Kicking things off with the morning keynote is Chris Needham, VP ...
- comScore: Social Media, Internet Radio Gaining Mobile Users
MoBlog, Mark Walsh - Friday, June 3, 2011
In April, comScore announced its new "Total Universe" report promising tracking f ...
- Half Of Mobile Campaigns Drive Consumers To Sites
Online Media Daily, Mark Walsh - Thursday, June 2, 2011
Mobile experts have long advised brands and publishers to set up mobile-optimiz ...
- Drive Thru: BMW, Audi Top Luxury Brands On Facebook
Online Media Daily, Mark Walsh - Thursday, June 2, 2011
BMW, Clinique and Audi top a list of 100 prominent luxury bran ...
- Dumbo Leads The Way In Wi-Fi
MoBlog, Mark Walsh - Thursday, June 2, 2011
Ambitious plans for municipal Wi-Fi networks from earlier in the decade promis ...
- LinkedIn Adds Job Button
Online Media Daily, Mark Walsh - Wednesday, June 1, 2011
Facebook in the last year has used a set of social plug-in ...
- Ex-NPR Head Schiller Joins NBC News
Raw, Mark Walsh - Thursday, June 2, 2011
Vivian Schiller, who stepped down as chief executive of NPR in Marc ...
- Will Cancer Fears Cut Cell Phone Use?
MoBlog, Mark Walsh - Wednesday, June 1, 2011
2011 is shaping up as another banner year for the wireless industr ...