- Never Mind Advanced TV. What Is TV?
Advanced TV Insider, Nina Lentini - Friday, July 8, 2022
Television, that quaint term for moving pictures in a box, has roo ...
- Technology Exacerbates The Digital Divide
Digital News Daily, Nina Lentini - Thursday, July 7, 2022
We all got used to scanning QR codes in order to acce ...
- Cybersecurity Takes On Digital As It Proliferates
Digital News Daily, Nina Lentini - Wednesday, July 6, 2022
Digital transformation has been the biggest change in cybersecurity, with security tea ...
- Pandemic Behind, Weather Ahead Make Mixed Bag For VOD Providers
Video Insider, Nina Lentini - Tuesday, July 5, 2022
Recently, I poked around on my iPad for a movie I h ...
- Media All-Star: Daryl Lee
MediaPost All Stars, Nina Lentini - Friday, January 7, 2022
IPG will become the first media holding company to apply quality standar ...
- Creative All-Star: Erica Schmidt
MediaPost All Stars, Nina Lentini - Friday, January 7, 2022
Erica Schmidt has led Matterkind, Interpublic Group's activation intelligence company (previously Cadreon ...
- Media All-Star: Christian Juhl
MediaPost All Stars, Nina Lentini - Friday, January 7, 2022
When Christian Juhl was a kid, he actually loved watching ads ...
- Marketer All-Star: Tracy-Ann Lim
MediaPost All Stars, Nina Lentini - Friday, January 7, 2022
One of Tracy-Ann Lim's many achievements as the chief media officer ...
- Digital Expansion Powers Global Ad Spend To New Record
Performance Marketing Insider, Nina Lentini - Friday, December 3, 2021
A new report from eMarketer charts 2021's ginormous rebound over 2020, a ...
- Laurie Sullivan Will Be Back Monday, December 6
Search & Performance Marketing Daily, Nina Lentini - Friday, December 3, 2021
Laurie Sullivan will be back in your inbox Monday, Dec. 6 wi ...
- One-Third Of Black Friday Online Shoppers Were Fake, Study Finds
Performance Marketing Insider, Nina Lentini - Thursday, December 2, 2021
CHEQ says 35.7% of all online shoppers were malicious scrapers and crawler ...
- Despite An Early Start, Digital Holiday Sales Pushed Cyber Week To New High
Performance Marketing Insider, Nina Lentini - Wednesday, December 1, 2021
The digital holiday buying spree is starting earlier every year -- o ...
- Global Businesses Seek To Match, Exceed Consumers' DX Expectations In '22
Performance Marketing Insider, Nina Lentini - Tuesday, November 30, 2021
Despite brands' desire to deliver adaptive digital experiences (DX) they still fa ...
- Marketers Grapple With Performance Obstacles: A Look Ahead
Performance Marketing Insider, Nina Lentini - Monday, November 29, 2021
Tracking and targeting are now all over the place, with consumers usi ...
- Privacy Rules Top The List Of Digital Challenges In 2022
Performance Marketing Insider, Nina Lentini - Friday, November 26, 2021
The Optimizely survey found experimentation will be a major priority for 8 ...
- Survey: Customer-Service Teams Want More Mental-Health Resources
Performance Marketing Insider, Nina Lentini - Wednesday, November 24, 2021
Respondents need sufficient time in their day to take breaks, so th ...
- Body-Measuring App Puts Right-sizing Onboard The Sustainability Train
Performance Marketing Insider, Nina Lentini - Tuesday, November 23, 2021
Sizer Technologies' self-scanning tech generates exact body measurements so people can sh ...
- Discount Tackle Fishes For Marketing Relief - And Lands It
Performance Marketing Insider, Nina Lentini - Monday, November 22, 2021
The retailer brought on Sidecar, an ecommerce tech provider. By combining da ...
- Once Covid Hit, Companies Pivoted Their Marketing Strategies
Performance Marketing Insider, Nina Lentini - Friday, November 19, 2021
Haven't we all been the victims of relentless targeting ads? ...
- CPG Brands Weigh In On COVID-Related Behavior Changes
MediaPost Connect, Nina Lentini - Friday, August 28, 2020
Before MediaPost's Brand Insider CPG Summit took place Aug. 18, we ask ...
- Buying Biden: Politics Is About To Eat The Internet
MediaPost Connect, Nina Lentini - Friday, August 28, 2020
Most money will be going into video because it is the be ...
- Crunching The Map: Crunch Fitness's Geo-Targeting Workout
MediaPost Connect, Nina Lentini - Friday, August 28, 2020
Earlier this year, Crunch Fitness was hitting what its head of marketi ...
- Inventing An Audience: Lionsgate Hunts For The New Moviegoer
Show Daily, Nina Lentini - Wednesday, August 26, 2020
When COVID closed movie theaters, Lionsgate quickly pivoted to premium video ...
- Identity As A Strategy: Planning The Cookie-less Future
Show Daily, Nina Lentini - Wednesday, August 26, 2020
Two months ago, Freddie Liversidge (bottom left), got married ... and he ...
- Crunching The Map: Crunch Fitness's Geo-Targeting Workout
Show Daily, Nina Lentini - Wednesday, August 26, 2020
Earlier this year, Crunch Fitness was hitting what its head of marketi ...
- Buying Biden: Politics Is About To Eat The Internet
Show Daily, Nina Lentini - Tuesday, August 25, 2020
Most money will be going into video because it is the be ...
- Rethinking Relevance, Messaging And Context Beyond The Crisis
Show Daily, Nina Lentini - Tuesday, August 25, 2020
How do you plan when media, consumer patterns, the economy itself a ...
- Case Study: The Method Is The Message
Show Daily, Nina Lentini - Tuesday, August 25, 2020
Joybird's Eric Tsai recommended looking at the strengths versus the weaknesses with ...
- Data & Programmatic Summit To Feature Keynote On Campaign Digital Media Spend
MediaPost Connect, Nina Lentini - Friday, August 21, 2020
GMMB's Erica Monteith will be speaking on how campaigns will spend the ...
- Pepsi Foodservice CMO Looks At Bright Side: 'We Democratized Our Insights To A Greater Degree'
MediaPost Connect, Nina Lentini - Friday, August 21, 2020
One of the ways was to put a restaurant worker relief fu ...