- BBQ Nation: Brands Tap Summer's Meaty Mood
Marketing Daily, Sarah Mahoney - Thursday, May 22, 2025
Cargill, Kroger and Sweet Baby Ray's bring protein-rich promos, sauce hype, a ...
- Vans Falls 22%, But VF Insists Brand Heat Is Ahead
Marketing Daily, Sarah Mahoney - Thursday, May 22, 2025
Sales are improving at both the North Face and Timberland as t ...
- Target Concedes Boycotts Hurt Sales, Cuts Forecast
Marketing Daily, Sarah Mahoney - Wednesday, May 21, 2025
Target CEO Brian Cornell also cites inflation and declining consumer confidence ...
- ASICS Signs Felix, The Original Brand Influencer
Marketing Daily, Sarah Mahoney - Tuesday, May 20, 2025
The fluffy white dog reps the athletic brand's commitment to getting huma ...
- Levi's Finally Dumps Dockers
Marketing Daily, Sarah Mahoney - Tuesday, May 20, 2025
The denim giant is selling the discontinued brand to Authentic Brands Gro ...
- Style For Grownups: J.Jill Tells A New Story On TV
Retail Insider, Sarah Mahoney - Wednesday, May 21, 2025
Kara Howard on targeting the 40+ woman, blending emotion with accountability, a ...
- CMOs Need A Tariff Playbook -- Even If Prices Don't Spike
Marketing Daily, Sarah Mahoney - Monday, May 19, 2025
Gartner's Kate Muhl explains why tariff talk is already reshaping consumer behav ...
- Walmart V. Trump: New Twist In The Tariff Smackdown
Marketing Daily - Top of the News, Sarah Mahoney - Monday, May 19, 2025
The president's "EAT THE TARIFFS" outburst gets a blistering response -- fr ...
- Pistachios Get Punchy: Wonderful's Big Bet On Snacking Without Guilt
Marketing Daily, Sarah Mahoney - Monday, May 19, 2025
New campaign plays up flavor, protein, and playful defiance. ...
- Walmart Warns Of Tariff-Driven Price Hikes As Ad Sales Soar 50%
Marketing Daily, Sarah Mahoney - Friday, May 16, 2025
Retail giant beats forecasts, but says rising import costs are forcing high ...
- FatBoy, But Make It Famous: Ice Cream Brand Embraces the Spotlight
CPG Insider, Sarah Mahoney - Friday, May 16, 2025
After building quietly for decades, the No. 1 sandwich in the freez ...
- Gabrielle Union, Dwyane Wade Expand Baby Biz With JCPenney
Marketing Daily, Sarah Mahoney - Thursday, May 15, 2025
The sports power couple takes their Proudly company into baby apparel, wi ...
- Dick's Buys Foot Locker In $2.4B Bet On Sneaker Culture
Marketing Daily, Sarah Mahoney - Thursday, May 15, 2025
The sporting goods giant gains 2,400 stores and a deep bench ...
- Apple, Google, Microsoft Still Most Valuable Brands
Marketing Daily, Sarah Mahoney - Thursday, May 15, 2025
Kantar's BrandZ ranking reveals that food, personal care and alcohol brands a ...
- Oikos Shakes Up the Center Store With Shelf-Stable Launch
Marketing Daily, Sarah Mahoney - Tuesday, May 13, 2025
The Greek yogurt brand leaves the dairy case behind, aiming for on-the- ...
- New Benchmarks Show CMOs Struggling To Do More With (Even) Less
Marketing Daily, Sarah Mahoney - Tuesday, May 13, 2025
Reports from Deloitte and Gartner show that inflation, tech disruption, and AI-driv ...
- Luxury's Latest Reset: Burberry Cuts 1,700, Bets on Brand
Retail Insider, Sarah Mahoney - Wednesday, May 14, 2025
As Burberry slashes 18% of staff, the fashion company is doubling do ...
- Freezer Full, Wallet Tight: Shoppers Rewrite Grocery Logic
CPG Insider, Sarah Mahoney - Friday, May 9, 2025
New research finds Americans staying upbeat, strategic, and surprisingly loyal to t ...
- QVC's Social Bet Misses The Mark As Sales Fall 10%
Marketing Daily, Sarah Mahoney - Thursday, May 8, 2025
With TV viewership down and digital gains lagging, the once-dominant shopping netwo ...
- Trump's '2 Dolls' Remark Rattles Toy Industry
Marketing Daily, Sarah Mahoney - Wednesday, May 7, 2025
Mattel confirms price hikes; Mintel says consumers will push back hard th ...
- Nike Shakes Up C-Suite As Growth Stalls, Tariff Pressures Mount
Marketing Daily, Sarah Mahoney - Tuesday, May 6, 2025
With sales down and trade war swirling, the company elevates its C ...
- Rite Aid Preps For More Closures As Second Bankruptcy Unfolds
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, May 6, 2025
The battered chain is seeking a buyer and plans to keep ma ...
- Skechers To Go Private In $9.26B Deal
Retail Insider, Sarah Mahoney - Wednesday, May 7, 2025
Footwear's third-largest player eyes freedom from Wall Street -- and tariffs ...
- QVC Taps TikTok For Gen X Shopping Event
Marketing Daily, Sarah Mahoney - Tuesday, May 6, 2025
The May 14 livestream features celebrity hosts, Q50 influencers, and a pu ...
- Walmart's First New Supercenter In 4 Years: Less Friction, More Fresh Tortillas
Marketing Daily - Top of the News, Sarah Mahoney - Monday, May 5, 2025
The retailer's reimagined format signals a shift in strategy as it battl ...
- Amazon Ad Sales Jump 18% To $13.92B As Tariff Drama Unfolds
Marketing Daily, Sarah Mahoney - Friday, May 2, 2025
White House calls pricing transparency plan "hostile," but consumer demand for clari ...
- Axe To Gen Alpha: 'Axe Pete Anything,' Then Get Out Of Your Room
CPG Insider, Sarah Mahoney - Friday, May 2, 2025
Fragrance, feelings and Pete Davidson drive a new teen-targeted push. ...
- Craftsman Builds On 'Trapped In Place' Angst
Marketing Daily, Sarah Mahoney - Wednesday, April 30, 2025
The new campaign speaks to millennials stuck in fixer-uppers -- and lovi ...
- StarKist Gains Market Share With 'Charlie the Tuna' Reboot
Marketing Daily, Sarah Mahoney - Tuesday, April 29, 2025
Why protein-loving Gen Zers are connecting with an aging wise-guy mascot. ...
- Nike's Marathon Ad Misfires: 'Made Light Of The Holocaust'
Marketing Daily, Sarah Mahoney - Tuesday, April 29, 2025
The company apologizes for the "Never Again" London billboard after facing soci ...