- Tiffany, Cartier Rank Highest In Digital IQ
Marketing Daily, Sarah Mahoney - Monday, December 28, 2015
Among watch and jewelry marketers, only Tiffany & Co. and Cartier ea ...
- On Strong Results, Nike Vows To Make Digital 'Simple And Personal'
Marketing Daily, Sarah Mahoney - Wednesday, December 23, 2015
Revenues climbed 4% to $7.7 billion. Net income jumped 20% to $7 ...
- Zappos Offering $100 For Loser Gifts
Marketing Daily, Sarah Mahoney - Tuesday, December 22, 2015
"We consider ourselves to be a customer service-focused company and as suc ...
- L'Oreal's Urban Decay, Maybelline Winning Digital Beauty
Marketing Daily, Sarah Mahoney - Monday, December 21, 2015
Despite the deftness displayed by many of the brands, the report sa ...
- Star Wars, Free Shipping Dominate Sprint To Finish Line
Marketing Daily, Sarah Mahoney - Monday, December 21, 2015
With few shopping days remaining and warm, wet weather dampening much ...
- Kohl's, Toys R Us Pouring It On For Final Sprint
Marketing Daily, Sarah Mahoney - Wednesday, December 16, 2015
With 90% of shopping lists still unfinished and warmer weather eroding th ...
- Burberry Campaign Gets Raw; Goes 3D With DreamWorks
Marketing Daily, Sarah Mahoney - Tuesday, December 15, 2015
Burberry may be one of the oldest names in trench coats, b ...
- Target Marketing In Full Force For Star Wars
Marketing Daily, Sarah Mahoney - Monday, December 14, 2015
Target is hardly the only brand building on the excitement. Dodge ...
- Q&A: What Makes Makers Spend?
Marketing Daily, Sarah Mahoney - Saturday, December 12, 2015
Nicole Farb, who co-founded Darby Smart, an online community of some ...
- Macy's, Best Buy, Walmart Early Winners This Holiday Season
Marketing Daily, Sarah Mahoney - Friday, December 11, 2015
The National Retail Federation says that despite a soft kickoff, spending see ...
- Holiday Sales Reveal Importance of Convergence, Not Omnichannel
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
In this Q&A, Tom McGee, CEO of the International Council of Shoppi ...
- Lowe's Leverages IoS: The Internet Of Santa
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
The company developed the app based on motion sensors placed in strateg ...
- Organic Foods, Treasure Hunting Power Costco Gains
Marketing Daily, Sarah Mahoney - Wednesday, December 9, 2015
Costco is standing out for "traffic consistency, a steady income stream throu ...
- Mintel Breaks Down Four Key Beauty Trends For 2016
Marketing Daily, Sarah Mahoney - Monday, December 7, 2015
Among the trends beauty marketers are feeding on? Worldwide water shortage concern ...
- Target Teams With Dick Van Dyke For 'Mary Poppins'
Marketing Daily, Sarah Mahoney - Friday, December 4, 2015
It also marks the return of "the Wonderful World of Disney," whi ...
- Nordstrom, Macy's, Sephora Top Holiday Brands On Social
Marketing Daily, Sarah Mahoney - Thursday, December 3, 2015
"What really stood out to us this year is the rise ...
- Giving Tuesday Swarms Social Media; Gets VR Twist
Marketing Daily, Sarah Mahoney - Wednesday, December 2, 2015
Old Navy shoppers who post an #UNselfie, for example, will trigger ...
- A Digital Win: Why Declining Store Traffic And Sales Isn't Bad News
Marketing Daily, Sarah Mahoney - Tuesday, December 1, 2015
"Holiday creep," spreading sales out over a longer period, "demonstrates how sma ...
- Cyber Monday Sales Hit $3 Billion; Target's Site Overwhelmed
Marketing Daily, Sarah Mahoney - Tuesday, December 1, 2015
An impressive amount of those sales came from mobile, which IBM sa ...
- Black Friday Online Spending Surges; Store Sales Weaken
Marketing Daily, Sarah Mahoney - Sunday, November 29, 2015
People dove into the Black Friday fray with gusto this year, b ...
- ComScore Predicts Biggest Cyber Monday, Record M-commerce
Marketing Daily, Sarah Mahoney - Wednesday, November 25, 2015
comScore says mobile transactions are likely to surpass $10 billion in sal ...
- Except For Gen Y, Expect A Yogi Berra Black Friday
Marketing Daily, Sarah Mahoney - Friday, November 20, 2015
Remember the old Yogi Berra line "Nobody goes there anymore, it's t ...
- Fewer People Heading To Stores As Black Friday Nears
Marketing Daily, Sarah Mahoney - Thursday, November 19, 2015
For several years, experts have been speculating that consumers' growing digital savv ...
- Gen Z Basics Include Personalization First, Validation Second
Marketing Daily, Sarah Mahoney - Friday, November 20, 2015
Samara Anderson, retail strategist for Nashville-based agency Redpepper, says brands need ...
- Target Gains In Food; Ecommerce Disappoints
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
But it also says balmy September weather cut into its apparel result ...
- Holiday Shoppers Cut Back On Groceries; Gift Cards
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
While food spending in the four weeks leading up to Hanukkah a ...
- Wal-Mart, Regaining Grocery Mojo, Posts Sales Gains
Marketing Daily, Sarah Mahoney - Wednesday, November 18, 2015
Meanwhile, the company is bracing for the holiday onslaught with a mo ...
- Lego, Paw Patrol, Hot Wheels Among Most Sought-After Toys
Marketing Daily, Sarah Mahoney - Monday, November 16, 2015
ISCS says 71% of its respondents intend to buy something over t ...
- Holiday Shoppers On Move Earlier, Shifting To Ecommerce
Marketing Daily, Sarah Mahoney - Friday, November 13, 2015
In further proof that people are losing interest in Black Friday, t ...
- Holiday Shoppers More Digital, More Demanding
Marketing Daily, Sarah Mahoney - Thursday, November 12, 2015
As leading retailers increasingly focus on ecommerce spread over the Thanksgiving weeken ...