- RiteAid, CVS Target Sinister Allergy Season Ahead
Marketing Daily, Sarah Mahoney - Wednesday, April 3, 2013
Rite Aid, for example, says it is offering free allergy health screenin ...
- Women's Rights Groups Target Reebok Over Song Lyrics
Marketing Daily, Sarah Mahoney - Wednesday, April 3, 2013
Unhappy with the response from Reebok regarding hip-hop lyrics that they s ...
- As Contempt For Push Grows, Branded Content Rises
Marketing Daily, Sarah Mahoney - Monday, March 25, 2013
New research from Forrester shows that with consumer faith in digital a ...
- Kontera: For Ads, The Big Reveal Is A Big Mistake
Marketing Daily, Sarah Mahoney - Friday, March 22, 2013
While it's hard to definitely say which strategy works better, new da ...
- Kohl's Cozies Up Designer Catherine Malandrino
Marketing Daily, Sarah Mahoney - Friday, March 22, 2013
Kohl's says it has named Catherine Malandrino as the third designer ...
- Post-Baby Beyonce Sizzles For H&M's Summer Spots
Marketing Daily, Sarah Mahoney - Thursday, March 21, 2013
Turns out the rumors were true, and Beyonce is indeed the n ...
- Ace Brings Back Jingle, Returns To Neighborhood Roots
Marketing Daily, Sarah Mahoney - Thursday, March 21, 2013
With America ready to start its annual rain-gutter cleaning and shrub-pruning spre ...
- Amazon, Macy's Fastest-Growing Retail Brands
Marketing Daily, Sarah Mahoney - Wednesday, March 20, 2013
Amazon is "the brand that other retailers continue to fear," says T ...
- Williams-Sonoma Names New President
Marketing Daily, Sarah Mahoney - Wednesday, March 20, 2013
Williams-Sonoma says Richard Harvey, president of the Williams-Sonoma brand, is leaving t ...
- I See London, I See France: Lululemon Wears Crisis Well
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2013
But crisis-management experts say the brand is wearing its 15 minutes wel ...
- Supermarkets Losing Share In Fresh-Food Sales
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2013
In the U.S., sales of these fresh foods typically generate 29% ...
- Ikea Adds Free Umbrellas To Random Acts Effort
Marketing Daily, Sarah Mahoney - Tuesday, March 19, 2013
Ikea says it will give away free umbrellas outside its stores, ...
- Watch Consumers Dig Into Bigger Outdoor Projects
Marketing Daily, Sarah Mahoney - Monday, March 18, 2013
"Business definitely seems to be picking up," Ted Cleary, a member ...
- America Reins In The Easter Rabbit
Marketing Daily, Sarah Mahoney - Monday, March 18, 2013
A new survey from the National Retail Federation reports that Americans wi ...
- Q&A: Twitter, Facebook Rewrite Content Marketing Rules
Marketing Daily, Sarah Mahoney - Sunday, March 17, 2013
Matt Kumin, founder and CEO of PublishThis, a cloud-based content marketing platfor ...
- Champs Sports, Adidas Launch Tumblr-Inspired TV Spot
Marketing Daily, Sarah Mahoney - Friday, March 15, 2013
NBA style-setters Damian Lillard, Von Miller and Iman Shumpert star in ...
- Champs Sports, adidas Launch Tumblr-Inspired TV Spot
MediaDailyNews, Sarah Mahoney - Friday, March 15, 2013
NBA style-setters Damian Lillard, Von Miller and Iman Shumpert star in ...
- Dove Men+Care Makes Fatherhood The Message
Marketing Daily, Sarah Mahoney - Thursday, March 14, 2013
While the TV spots have a warm-and-fuzzy feeling, the company is reverti ...
- Target Stirs In Two Cooking Sites
Marketing Daily, Sarah Mahoney - Thursday, March 14, 2013
Target says it is buying Chefs Catalog and Cooking.com, two e-commerce sit ...
- Forrester Forecasts 13% Gain In Online Sales
Marketing Daily, Sarah Mahoney - Wednesday, March 13, 2013
"This growth will be abetted by traditional stores' investments in web business ...
- Saks Trying To Up Its Omnichannel Game
Marketing Daily, Sarah Mahoney - Wednesday, March 13, 2013
Talk about transitional wear: Saks Fifth Avenue says there are lots ...
- Macy's To Launch Teen Vogue Brand
Marketing Daily, Sarah Mahoney - Wednesday, March 13, 2013
Making its move from magazine rack to Macy's, Teen Vogue is abo ...
- Should CMOs Own Digital Strategy? Maybe Not
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2013
When it comes to setting up the best digital structures for the ...
- In Latest Partnership, Target Takes On Hunger Chic
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2013
The Minneapolis-based retailer -- long a master at using limited-run partnerships wi ...
- Costco Sales Up 8%; Profits Up 23%
Marketing Daily, Sarah Mahoney - Tuesday, March 12, 2013
Costco says sales for its fiscal second quarter climbed 8% to $24. ...
- In New TV Spots, Just Born Pushes 'Peepsonality'
Marketing Daily, Sarah Mahoney - Monday, March 11, 2013
For the first time in a decade, Just Born is using ...
- Neiman Marcus' Pinterest, SXSW Events
Marketing Daily, Sarah Mahoney - Monday, March 11, 2013
Neiman Marcus is kicking off an Art of Fashion contest on Pinteres ...
- Walmart Looking To Boost Women-Owned Businesses
Marketing Daily, Sarah Mahoney - Friday, March 8, 2013
Cynics will doubtless find irony in the move. In 2011, several mont ...
- NPD: Consumers Splurging On High-End Beauty
Marketing Daily, Sarah Mahoney - Friday, March 8, 2013
"The trend indicates consumers are reinvesting in beauty, and that frugal fatig ...
- Disruption Deduction: Does Your Brand Have These?
Marketing Daily, Sarah Mahoney - Wednesday, March 6, 2013
While poobahs believe their brands are prepared, their teams don't. While 7 ...
