- LLBean Takes Its Discovery Schools Mobile
Marketing Daily, Sarah Mahoney - Monday, June 24, 2013
The retailer's first-ever "Discovery Tour" starts in New York, followed by su ...
- Nature Conservancy, Patagonia Tap Into Real Patagonia
Marketing Daily, Sarah Mahoney - Thursday, June 20, 2013
Starting next month, Patagonia, the outdoor gear marketer that has long be ...
- For Gas, Costco And Sam's Club Reign Supreme
Marketing Daily, Sarah Mahoney - Thursday, June 20, 2013
A new study from Market Force reports that Costco and Sam's Cl ...
- Saks Fifth Avenue Rolling Out New Campaign
Marketing Daily, Sarah Mahoney - Wednesday, June 19, 2013
Saks Fifth Avenue is debuting a new marketing campaign themed "Look," whi ...
- Industry Is Expanding In Advertising, Social
Marketing Daily, Sarah Mahoney - Tuesday, June 18, 2013
Retailers are planning to spend big on more stores, digital technology a ...
- Barbasol Writes The Book On Manliness
Marketing Daily, Sarah Mahoney - Sunday, June 16, 2013
Barbasol is offering a decidedly old-school twist on masculinity, launching its n ...
- McCartney, P&G Partner For Fragrances
Marketing Daily, Sarah Mahoney - Friday, June 14, 2013
Procter & Gamble says its P&G Prestige unit has agreed to licen ...
- Gilt Opening Pop-Up Shop
Marketing Daily, Sarah Mahoney - Sunday, June 16, 2013
Gilt.com is reportedly opening a pop-up store in Lousiville, Ky., selling men ...
- Bee Aware: Whole Foods Builds Pollinator Buzz
Marketing Daily, Sarah Mahoney - Sunday, June 16, 2013
In a move meant to raise awareness about the importance of honeybe ...
- Dior Taps 'Twilight' Hunk Pattinson
Marketing Daily, Sarah Mahoney - Thursday, June 13, 2013
The company says photographer Nan Goldin shot the print campaign, with broadca ...
- On-the-Go Shoppers Fuel Convenience Store Growth
Marketing Daily, Sarah Mahoney - Wednesday, June 12, 2013
IRI says there are now some 149,000 convenience stores, with roughly two-thir ...
- Lululemon CEO Prepares To Leave
Marketing Daily, Sarah Mahoney - Tuesday, June 11, 2013
Among brand advocates and social-media experts, Lululemon is something of a darlin ...
- Europeans Want More From Stores Than U.S. Shoppers
Marketing Daily, Sarah Mahoney - Monday, June 10, 2013
"While U.S. retailers lead the way in terms of deploying in-store digit ...
- Disney, Lowe's Partner For Kids' Crafts
Marketing Daily, Sarah Mahoney - Monday, June 10, 2013
Lowe's says it is partnering with Disney for a series of kid ...
- Father's Day Spending To Rise Slightly
Marketing Daily, Sarah Mahoney - Friday, June 7, 2013
As with Mother's Day, the NRF says special outings, like brunch ...
- Barbie's On The Move: First Pop-Up Tour
Marketing Daily, Sarah Mahoney - Thursday, June 6, 2013
The motorcade, which also included three of the doll's favorite cars a ...
- Selfridges Jumps On Sharks
Marketing Daily, Sarah Mahoney - Friday, June 7, 2013
When marketers support conservation causes, they usually round images of the cute-and-cuddl ...
- Digital Resistance: Will U.S. Warm To Online Groceries?
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
For all of America's enthusiasm for e-commerce, when it comes to grocerie ...
- Gillette's Venus Kicks Off 'Goddess' Tour With Miranda Kerr
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
To promote its Venus line of women's razors, Gillette is starting ...
- Three Dots Inches Back Into Retail
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
Clothing cult-favorite Three Dots is heading back into the retail business, a ...
- Dollar General, P&G Team Up For Vets
Marketing Daily, Sarah Mahoney - Wednesday, June 5, 2013
Point-of-sale materials, in-store fliers, the P&G brandSAVER and the retailer's website ste ...
- Deflecting Bad News, Walmart Talks Up Produce
Marketing Daily, Sarah Mahoney - Tuesday, June 4, 2013
Just days before its annual meeting of shareholders, Walmart is vowing ...
- EBay, Walmart, McDonald's Top Cause Fundraisers
Marketing Daily, Sarah Mahoney - Monday, June 3, 2013
Analyzing the results from leading companies and campaigns, CMF reports that eB ...
- Tiffany & Co. Takes On Moscow
Marketing Daily, Sarah Mahoney - Monday, June 3, 2013
Tiffany & Co. is going to Russia: The luxury jeweler says ...
- Banks, Stores Top Online, Mobile Satisfaction
Marketing Daily, Sarah Mahoney - Thursday, May 30, 2013
While connected consumers love their devices, most of the time, they're unhap ...
- After Sandy: Home Depot Hosts Hurricane Workshops
Marketing Daily, Sarah Mahoney - Thursday, May 30, 2013
The Home Depot says it will offer 700 Hurricane Preparedness Workshops, ...
- Macy's Cranks Up Cause-Linked Shopping
Marketing Daily, Sarah Mahoney - Wednesday, May 29, 2013
Macy's, which has long used shopping events to link with popular cause ...
- Keen Taps Happy Toes For New Line; Expands Presence
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2013
Fifteen-second videos feature a crowd of happy toes, ooh-ing and aah-ing ...
- Amid Gatsby Bling, Tiffany Tops Estimates
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2013
Tiffany & Co. says its sales gained 9% in the first-quarter ...
- New England Ups Its Overseas Appeal
Marketing Daily, Sarah Mahoney - Tuesday, May 28, 2013
Discover New England, a marketing cooperative funded by the six New Engla ...