- Americans, Chinese Swoon For 'Made In USA' Label
Marketing Daily, Sarah Mahoney - Friday, November 16, 2012
While Chinese consumers have long been fans of American brands, "we weren ...
- Nike Sells Off Cole Haan
Marketing Daily, Sarah Mahoney - Friday, November 16, 2012
Nike says it will sell off its swanky Cole Haan division ...
- Less Store Traffic As Black Friday Shifts To Cyberspace
Marketing Daily, Sarah Mahoney - Thursday, November 15, 2012
The NRF says it expects some 147 million people to brave t ...
- Brainy Secrets: Gen Y, Boomers Shop Differently
Marketing Daily, Sarah Mahoney - Wednesday, November 14, 2012
"A big issue is that we all tend to feel overwhelmed wh ...
- Gift Card Spending To Top $28.8 Billion
Marketing Daily, Sarah Mahoney - Wednesday, November 14, 2012
Gift card spending is expected to reach $28.8 billion this year. T ...
- Target Breaks New Song And Holiday Ads
Marketing Daily, Sarah Mahoney - Tuesday, November 13, 2012
Not content with letting Bullseye the Dog tower over a village ...
- Deloitte: Mobile, Social To Star In Holiday Shopping
Marketing Daily, Sarah Mahoney - Monday, November 12, 2012
The study finds that the conversion rate for shoppers using a retailer ...
- Luxury Consumers' Confidence At Record High
Marketing Daily, Sarah Mahoney - Monday, November 12, 2012
Unity Marketing, which tracks affluent consumers through its quarterly Luxury Tracking Surve ...
- Penney Takes Pounding; Kohl's Solid; Nordstrom Shines
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
In the midst of one of retailing's biggest makeover experiments, J.C. Penn ...
- Whole Foods Introduces Travel Venture
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
In a bet that its foodie shoppers would love to take tasti ...
- Are Stores Facing Thanksgiving Rebellion?
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
Stores like Walmart, Sears, Kmart, the Gap, and Target may be crowi ...
- Forrester: Online Sellers Need More Than Best Prices
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
Price is still the leading reason a shopper moves from one si ...
- OfficeMax Re-Ups With Black Friday Every Friday
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
OfficeMax says it will repeat its Black Friday Every Friday holiday promoti ...
- Martha Stewart Takes 'Crafty Mondays' Social
Marketing Daily, Sarah Mahoney - Friday, November 9, 2012
Who doesn't like Monday? Facebook fans of Martha Stewart Crafts can n ...
- Macy's Aims For Some Black Friday App-Kicking
Marketing Daily, Sarah Mahoney - Wednesday, November 7, 2012
Created in partnership with eBay, the app will preview Black Friday special ...
- Sears Running Deck-The-Halls Sweepstakes
Marketing Daily, Sarah Mahoney - Wednesday, November 7, 2012
To get shoppers excited about holiday decorating, Sears shoppers can enter ...
- Walgreens Wades Into Chem-Free Cleaners
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2012
Walgreens is rolling out Ology, a line of personal and cleaning produc ...
- Walmart Handing Out Brats To Sandy Victims
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2012
Walmart is offering free brats to Sandy victims, as Johnsonville's World Large ...
- For Holiday, Zales Sends Fingers Down The Runway
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2012
In an effort to make sure its brightly colored diamond rings e ...
- Bring Out The Holly: Holiday Forecasts Bullish
Marketing Daily, Sarah Mahoney - Monday, November 5, 2012
Just out is Brand Keys' survey of some 16,200 consumers, who s ...
- Amazon Moves To Fashion Domination
Marketing Daily, Sarah Mahoney - Monday, November 5, 2012
Women's Wear Daily reports that Amazon.com has leased a 40,000 square fo ...
- Kohl's Unwraps Holiday Marketing Programs
Marketing Daily, Sarah Mahoney - Friday, November 2, 2012
In stores, it is continuing the dream theme with designated gift zon ...
- Storm Over, Game On: Retailers Ready To Rip
Marketing Daily, Sarah Mahoney - Saturday, November 3, 2012
There are 32 shopping days between Black Friday and Christmas -- t ...
- OPI Video Blends Brand Color With Dancing Horse
Marketing Daily, Sarah Mahoney - Wednesday, October 31, 2012
"We are big believers in advertising, and haven't pulled back," Suzi Weiss-Fischman ...
- Salvation Army Collects $700,000 Online For Sandy Victims; Seeks Mobile Gifts
Marketing Daily, Sarah Mahoney - Wednesday, October 31, 2012
With millions still without power and wading through wreckage, the Salvation Ar ...
- Nielsen: Mid-Sized Markets Coming On Strong
MAD LA, Sarah Mahoney - Wednesday, October 31, 2012
As initially reported in
MarketingDaily on October 26, a new Nielsen study ...
- In Storm Relief, Brands Are First Responders
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2012
Retailers have come to regard themselves as a sort of unofficial R ...
- This Just In: Toys R Us Introduces Tiny Newscasters
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2012
Ads for the chain are always a little tricky, Peter Reiner, t ...
- National GOP And Dems Giving Up In Maine
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2012
Looks likes both the national Republicans and Democrats are giving up ...
- Cause-Related Comfort? Tone Of Voice Is Everything
Marketing Daily, Sarah Mahoney - Tuesday, October 30, 2012
In the hours leading up to Hurricane Sandy, I get a love ...