- Streaming TV Spend, Marketing Value Declines Over Heavy NFL, NBA Programming Period
Advanced TV Insider, Wayne Friedman - Thursday, February 22, 2024
Streaming TV and video platforms have slowed national TV ad spend ...
- Linear TV 'Down,' Streaming 'Flat To Slightly Up': Analyst
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
The outlook for TV and CTV continues to be an "unsettled ...
- Amazon Says No Changes To Ad-Streamer Freevee
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
Amazon representatives say: "Amazon Freevee remains an important streaming offering providing bo ...
- FuboTV Fights For Its Virtual Pay TV Life: What's The Play Now?
TV Watch, Wayne Friedman - Thursday, February 22, 2024
The biggest issues for Fubo TV arise from distributors being forced ...
- Walmart Buys Vizio For $2.3B
MediaDailyNews, Wayne Friedman - Tuesday, February 20, 2024
The deal will rapidly boost Walmart's retail media advertising operation, says Se ...
- Total TV Viewing Hits 4-Year High In January
Television News Daily, Wayne Friedman - Tuesday, February 20, 2024
Boosted by ever stronger streaming viewing, Nielsen says total TV viewing climb ...
- FuboTV Sues Disney, Fox, WBD Over New Sports Streamer
Television News Daily, Wayne Friedman - Wednesday, February 21, 2024
Fubo TV claims that Disney, Fox and Warner Bros. Discovery have engag ...
- DirecTV And Streaming: Putting The Satellite Dish In The Cupboard?
TV Watch, Wayne Friedman - Wednesday, February 21, 2024
With a new TV campaign, DirecTV wants to be in the coole ...
- Comcast, Paramount Global In Talks Over U.S. Streamer Operations Deal: Report
Television News Daily, Wayne Friedman - Monday, February 19, 2024
Comcast and Paramount are now in early talks about combining their U. ...
- Roku: Streaming Walls Closing In? Find Where Data Partners Party First
TV Watch, Wayne Friedman - Tuesday, February 20, 2024
The pressure is on Roku, even as its most recent quarterly da ...
- Theatergoers Get Together And Feel Alright: 'One Love' Tops $51M Holiday Weekend
MediaDailyNews, Wayne Friedman - Sunday, February 18, 2024
"Bob Marley: One Love" hit a high note with a projected $ ...
- For Movie Theaters, 'Home Runs' Are Not The Problem - Singles, Doubles Are
TV Watch, Wayne Friedman - Monday, February 19, 2024
"Big films can still get people out of their homes and in ...
- TelevisaUnivision Q4 U.S. Ad Revenues Slip 5%, Core Ads 5% Higher
Television News Daily, Wayne Friedman - Thursday, February 15, 2024
Core ad revenue -- excluding political and advocacy advertising and radio stati ...
- Roku Q4: Revenues Up 14%, ARPU Down, Stock Trading Slammed
Television News Daily, Wayne Friedman - Thursday, February 15, 2024
Roku's quarterly revenue grew 14% to $984.4 million year-over-year. The company sa ...
- Walmart-Vizio Deal: The Next Iteration Of Streaming, Performance Marketing?
TV Watch, Wayne Friedman - Friday, February 16, 2024
Walmart accounts for 40% of Roku device revenues. What does that n ...
- Media Buyers Ramp Up Deals For Addressable TV, Consider It A 'Must Buy'
Advanced TV Insider, Wayne Friedman - Thursday, February 15, 2024
A third of advertisers now consider addressable TV advertising a "must bu ...
- Trade Desk Sees 23% Q4 Revenue Increase, Stock Spikes 20%
Television News Daily, Wayne Friedman - Friday, February 16, 2024
The Trade Desk attributes continued growth from increasing shifting media budgets ...
- A Brand Promo Lure For A New Sports Streamer? NFL Not Happy
TV Watch, Wayne Friedman - Thursday, February 15, 2024
The NFL was not pleased that it wasn't notified about the n ...
- Walmart Reportedly In Talks To Buy Vizio For $2B
Television News Daily, Wayne Friedman - Wednesday, February 14, 2024
Walmart is in talks to buy Vizio Holdings for $2 billion, accordi ...
- Nexstar Hires Schulman For Platform Marketing
Television News Daily, Wayne Friedman - Wednesday, February 14, 2024
Nexstar Media Group, the largest U.S. owner of TV stations, has hir ...
- Peak TV Gets Picked On: New Formulas For Program Economic Health?
TV Watch, Wayne Friedman - Wednesday, February 14, 2024
Peak TV is supposedly dead. So are there really any consumers complaini ...
- Super Bowl Ads With Highest Attention Scores Featured Singing Celebrities
Television News Daily, Wayne Friedman - Monday, February 12, 2024
The highest-performing commercials in attention featured celebrity performers singing - led ...
- New Super Bowl (And TV) Viewing Record: 123.7M Viewers
Television News Daily, Wayne Friedman - Tuesday, February 13, 2024
CBS Sports says 202.4 million viewers watched all or part of Sup ...
- Netflix Schedules 2-Day Immersive Event For Upfront Week
Television News Daily, Wayne Friedman - Tuesday, February 13, 2024
Netflix will present first-look content and a "Netflix Experience" event where media-buyi ...
- MLB Wants To Own RSNs As Streaming Services - Should Other Sports Follow?
TV Watch, Wayne Friedman - Tuesday, February 13, 2024
MLB Commissioner Rob Manfred wants to launch a league-owned D2C streaming servi ...
- AMC Networks' Ad Revenue Sinks 23%, Stock Down 18%
Television News Daily, Wayne Friedman - Friday, February 9, 2024
"AMC Networks has been very focused on cost cuts," says Steven Cahal ...
- Paramount's Bakish On Sports-Alone Program Streaming: 'Broad Is Better'
Television News Daily, Wayne Friedman - Friday, February 9, 2024
"We've looked at sports-only plays including on digital and on a stand-alo ...
- Rising Online Sports Gambling: What's The Real TV Viewing Impact?
TV Watch, Wayne Friedman - Monday, February 12, 2024
The NFL, fourth quarter, and Super Bowl continue to be the maj ...
- New Legacy TV Sports Streaming: Digital-First Media Waiting To Pounce?
TV Watch, Wayne Friedman - Friday, February 9, 2024
What if three major digital-first media companies banded together to form ...
- Linear TV Reach Sinks 4%, Daily Linear Viewing Narrows With CTV
Advanced TV Insider, Wayne Friedman - Thursday, February 8, 2024
Linear TV's average daily reach sank 4% to around 57 million hom ...
