- Media Plans Need A Targeted Fix For Tight Political Avails
TV Watch, Wayne Friedman - Wednesday, October 22, 2014
True-blue conservatives are likely to go to one source for news.True-blue libera ...
- More TV Users Favor Time-Shifted Viewing
MediaDailyNews, Wayne Friedman - Monday, October 20, 2014
A new study says only 41% of viewers like watching TV liv ...
- Gannett Revs Soar To $1.4B, Broadcast Leads Charge As Print Dips
MediaDailyNews, Wayne Friedman - Monday, October 20, 2014
Gannett Co. -- now much more of a broadcasting company -- post ...
- Open Vs. Private Exchanges: Small vs. Big Marketers?
Show Daily, Wayne Friedman - Tuesday, October 21, 2014
Some big media agencies executives don’t like the idea of “mom a ...
- Will The Commercial-Skipping Train Pick Up Steam?
TV Watch, Wayne Friedman - Tuesday, October 21, 2014
Remember how Dish Network's Hopper lets its customers skip -- in ma ...
- TV Viewing Is Combined With Multitasking
MediaDailyNews, Wayne Friedman - Friday, October 17, 2014
Multitasking around TV viewing continues to climb -- but those tasks a ...
- CBS, ABC Rule Thursdays
MediaDailyNews, Wayne Friedman - Friday, October 17, 2014
Just about a month into the new TV season and networks a ...
- Spengler Has Left iHeartMedia, Turns Attention To Emerging Companies
MediaDailyNews, Wayne Friedman - Friday, October 17, 2014
Tim Spengler has departed iHeartMedia, the radio/digital/outdoor media company. Spengler, who ca ...
- Wearable technology: What mood are you in?
Show Daily, Wayne Friedman - Monday, October 20, 2014
Speaking at the OMMA Chicago: Art & Science of Digital Advertising, Gr ...
- Streaming A La Carte: Paying Even More For What You Really Want
TV Watch, Wayne Friedman - Monday, October 20, 2014
Rejoice! A la carte programming has finally arrived in a purely digit ...
- CBS Launches CBS All Access Video Service
MediaDailyNews, Wayne Friedman - Thursday, October 16, 2014
A day after HBO announced a streaming stand-alone video service starting ne ...
- Online Movie Trailers Register Impact On Ticket Sales
MediaDailyNews, Wayne Friedman - Thursday, October 16, 2014
Movie trailers are still big marketing tools for major theatrical movies. B ...
- Does Branded Entertainment Sing To Viewers? Poo-ey!
TV Watch, Wayne Friedman - Friday, October 17, 2014
Time for another talk with branded entertainment TV professionals. My nine-year o ...
- Millennials Still Favor Trad TV
MediaDailyNews, Wayne Friedman - Wednesday, October 15, 2014
While millennials are big digital users -- with almost a third ...
- HBO To Offer Streaming Video Service In 2015
MediaDailyNews, Wayne Friedman - Wednesday, October 15, 2014
Finally moving into Netflix territory, HBO says it will offer a stand-alo ...
- Will HBO Streaming Service Be Modest Niche In Changing SVOD Business?
TV Watch, Wayne Friedman - Thursday, October 16, 2014
HBO's stand-alone streaming service might start out very different than some nervo ...
- ABC Drives Strong Ad Engagement In NYC Taxis
MediaDailyNews, Wayne Friedman - Tuesday, October 14, 2014
ABC says it has strong viewer results and advertising engagement when ...
- Rentrak Expands Deal With Fox Networks Group
MediaDailyNews, Wayne Friedman - Tuesday, October 14, 2014
Rentrak, the TV-media measurement company, has now expanded its deal with F ...
- Turner Ups Boomerang's Family Content
MediaDailyNews, Wayne Friedman - Tuesday, October 14, 2014
Amid a lackluster growing kids TV marketplace, Turner Broadcasting's Boomerang network wi ...
- Google's YouTube Succeeds With An Old Upfront Tactic: Scarcity
TV Watch, Wayne Friedman - Wednesday, October 15, 2014
Far be it for any digital platform to learn from traditional ...
- Broadcast Nets Forecast To Hit $3B In Q3 Ad Inventory, Cable $5B
MediaDailyNews, Wayne Friedman - Monday, October 13, 2014
Many networks increased their commercial advertising inventory in the third quarter ...
- Media Stocks Take Hit As Market Drops
MediaDailyNews, Wayne Friedman - Monday, October 13, 2014
The "hits" keep coming for big media companies -- unfortunately with rega ...
- 'Walking Dead' Proves Ratings Live Wire
MediaDailyNews, Wayne Friedman - Monday, October 13, 2014
The current highest-rated TV series among key viewers for advertisers -- AMC ...
- The 'Value' of A TV Image May Not Be Cash
TV Watch, Wayne Friedman - Tuesday, October 14, 2014
Some former NFL players want compensation from the league for using vid ...
- Top Cablers Drop 3% Of TV Subscribers
MediaDailyNews, Wayne Friedman - Friday, October 10, 2014
So-called "cord-cutting" or "cord-shaving" has dinged some big cable networks over t ...
- Nielsen Records Tiny Glitch In Ratings
MediaDailyNews, Wayne Friedman - Friday, October 10, 2014
Nielsen says a software glitch resulted in some TV ratings being attribut ...
- CBS, ABC Continue To Dominate Thursdays
MediaDailyNews, Wayne Friedman - Friday, October 10, 2014
The two big broadcast networks on Thursday -- CBS and ABC ...
- Even Before Nielsen Revelations, New Broadcast Shows Weren't Doing So Well
TV Watch, Wayne Friedman - Monday, October 13, 2014
Where's the growth going to come for broadcast networks? In the pas ...
- Sinclair To Push Male-Oriented Grit Channel
MediaDailyNews, Wayne Friedman - Thursday, October 9, 2014
Sinclair Broadcast Group, one of the largest TV station groups, has giv ...
- Media M&A Deals Dip, Dollar Volume Up
MediaDailyNews, Wayne Friedman - Thursday, October 9, 2014
Media merger and acquisition activity dropped modestly for the third quarter ...