- Mimecast Goes Private In $5.8 Billion Equity Transaction
Email Marketing Daily, Ray Schultz - Tuesday, December 7, 2021
Permira will acquire email security firm Mimecast for $80 per share ...
- Irish Data Commission Lobbies EU For More Lax Policy On Social Networks: Report
Around the Net in Email, Ray Schultz - Monday, December 6, 2021
The Irish Data Protection Commission is seeking to have the EU all ...
- Cyber Thieves Send Messages Pretending To Be From Delivery Firms
Around the Net in Email, Ray Schultz - Monday, December 6, 2021
Gmail and Outlook are warning users to beware of a new wa ...
- Omni-Bust: Many Brands Still Don't Have A Mature Marketing Strategy
Email Insider, Ray Schultz - Monday, December 6, 2021
Marketers and customer service staff have slightly different takes on what wor ...
- Alltemp Acquires Digi Messaging & Advertising
Email Marketing Daily, Ray Schultz - Monday, December 6, 2021
Edward C. DeFeudis will head the combined enterprise, which offers email marketi ...
- Retail Sales Were Spread Throughout November, Analysis Says
Email Marketing Daily, Ray Schultz - Monday, December 6, 2021
And Black Friday is rapidly returning to being an in-store day, Crit ...
- What's Behind The SaaS Selloff
Around the Net in Email, Ray Schultz - Friday, December 3, 2021
Public valuation multiples are shrinking for tech companies to a point whe ...
- Marketers Are Taking Longer To Produce Emails
Around the Net in Email, Ray Schultz - Friday, December 3, 2021
Email production times are getting longer. A Litmus study found 58% ...
- Snuggly 'Smarketing': When B2B Sales And Marketing Are Fully Aligned
Email Insider, Ray Schultz - Friday, December 3, 2021
The two sides -- sales and marketing -- are fully integrated ...
- B2B Buyers Reward Brands That Focus On Six Ingredients, Study Finds
Email Marketing Daily, Ray Schultz - Friday, December 3, 2021
Performance scores have tightened, with buyers focusing on six key ingredients, Merk ...
- Pegasystems Unveils Tool To Help Brands Serve Customers Throughout Their Journey
Email Marketing Daily, Ray Schultz - Friday, December 3, 2021
Next-Best-Action Customer Journeys allows marketers react to customer needs in real tim ...
- Campaign Monitor Overhauls Its Customer Experience
Email Marketing Daily, Ray Schultz - Friday, December 3, 2021
Campaign Monitor clients have access to A/B testing and smart recommendations, t ...
- Giving Tuesday Brings In $2.7 Billion In Donations In U.S.
Around the Net in Email, Ray Schultz - Thursday, December 2, 2021
U.S. donors contributed $2.7 billion on Giving Tuesday, a 9% increase ov ...
- How To Create A Product Launch Email
Around the Net in Email, Ray Schultz - Thursday, December 2, 2021
There are many avenues for promoting a new product launch. But ema ...
- EU Official Warns: GDPR May Have To Become More Centralized
Around the Net in Email, Ray Schultz - Thursday, December 2, 2021
An EU official has warned that GDPR may have to change, putting mo ...
- Upsetting The Apple Cart: Tips On How To Cope With Mail Privacy Protection
Email Insider, Ray Schultz - Thursday, December 2, 2021
Twilio SendGrid warns that open rates are now inflated and less reliabl ...
- Consumers Were Happy With Cyber Weekend Discounts, Study Shows
Email Marketing Daily, Ray Schultz - Thursday, December 2, 2021
Many consumers bought other products when they saw out-of-stock notices, and so ...
- Bloomreach And Fast Partner To Offer One-Click Checkout In Email, SMS
Email Marketing Daily, Ray Schultz - Thursday, December 2, 2021
Online shoppers can check out without being redirected, the companies state. ...
- Salesforce Stock Took A Pratfall On Tuesday
Around the Net in Email, Ray Schultz - Wednesday, December 1, 2021
Salesforce stock tumbled on Tuesday despite strong earnings. Some investors were disappoint ...
- Selling The Outdoors: How Brands And Retailers Connect
Email Insider, Ray Schultz - Wednesday, December 1, 2021
Big-ticket dealers are driven by price and brand reputation when choosing manufacturer ...
- New Cross-Channel Data Tool Unveiled By Cordial
Email Marketing Daily, Ray Schultz - Wednesday, December 1, 2021
Architect helps retailers create personalized digital marketing in email, SMS, push, displa ...
- New Suite Will Facilitate Personalized Email Content, Firm Says
Email Marketing Daily, Ray Schultz - Wednesday, December 1, 2021
Inbox Suite is an AI-driven email marketing platform, the company says. ...
- DNA Test Firm Hit With Hacking Attack
Around the Net in Email, Ray Schultz - Tuesday, November 30, 2021
Genetic testing firm DNA Diagnostics Center has suffered a hacking attack exposi ...
- Compliance Tool Soveren Emerges From Stealth
Around the Net in Email, Ray Schultz - Tuesday, November 30, 2021
London-based startup Soveren, which automates detection of privacy risks, has emerged fr ...
- School For Scoundrels: Phishing Kits Lower Barrier To Entry For Email Fraud
Email Insider, Ray Schultz - Tuesday, November 30, 2021
There has been a 55% increase in phishing kits imitating Amazon ...
- Data Firm MeritB2B Acquires Intent ID Provider True Influence
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
The combined company will have over 500 employees globally, with MeritB2B C ...
- Cyber Monday Sales Totaled $10.7 Billion, A 1.4% Drop YoY
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
Online sales are higher for the season, with consumers not waiting f ...
- Deloitte Digital Acquires Content Agency Madras Global
Email Marketing Daily, Ray Schultz - Tuesday, November 30, 2021
The combined firms will facilitate personal content at scale in diverse channel ...
- What To Do About Apple's Mail Privacy Protection
Around the Net in Email, Ray Schultz - Monday, November 29, 2021
Apple iPhone is the top email client in the world, followed ...
- Consumers Advised That Deploying Apple's Privacy Protections Takes Time And Effort
Around the Net in Email, Ray Schultz - Monday, November 29, 2021
Privacy is a central part of Apple’s marketing. Here is an adviso ...