- USAToday.com Kicks Off Pay Wall
Publishers Daily, Ray Schultz - Thursday, July 8, 2021
Newsaper is now charging for premium content, although many stories will rema ...
- Bloomberg Appoints Jason Angrisani As Global Chief Marketing Officer
Publishers Daily, Ray Schultz - Thursday, July 8, 2021
Angrisani will oversee marketing for all of Bloomberg's businesses worldwide. ...
- Study: Publishing Rebounded By The End Of 2020, But Challenges Remain
Publishers Daily, Ray Schultz - Thursday, July 8, 2021
The top digital performers generated 26% revenue growth for the year. B ...
- Essential Email Marketing Metrics
Around the Net in Email, Ray Schultz - Thursday, July 8, 2021
Salesforce has created an infographic laying out the metrics email marketers shou ...
- The Impact Of IBM's Email Server Troubles
Around the Net in Email, Ray Schultz - Thursday, July 8, 2021
IBM CEO Arvind Krishna is allegedly downplaying the company’s email troubles. Meanwhil ...
- Up The Amazon: Prime Day Sales Rose, But Not As Much As Ad Spend
Email Insider, Ray Schultz - Thursday, July 8, 2021
Click-through rates and conversions both rose YoY, partly due to more engagi ...
- Namogoo Acquires Remarkety, Adds SMS And Email Capabilities
Email Marketing Daily, Ray Schultz - Thursday, July 8, 2021
The acquisition is the Israel-based company's second. Last year, it purchased Person ...
- 6sense Provides Bombora's B2B Intent Data To Clients
Email Marketing Daily, Ray Schultz - Thursday, July 8, 2021
Bombora runs a B2B publishing co-operative, working with hundreds of business a ...
- Sailthru Forms Integration With Segment To Tie Email, Other Channels To A Single User
Email Marketing Daily, Ray Schultz - Thursday, July 8, 2021
Marketers can also combine mobile data with email engagement, the company s ...
- 'Allure' Extends Brand With Store In New York
Publishers Daily, Ray Schultz - Wednesday, July 7, 2021
The new store features smart mirrors that let shoppers test product sampl ...
- Study: Publishers See Global Economy As Biggest Future Challenge
Publishers Daily, Ray Schultz - Wednesday, July 7, 2021
Most foresee a decline in display advertising for the industry overall, b ...
- Recurrent Ventures To Acquire And Revive 'MEL' Magazine
Publishers Daily, Ray Schultz - Wednesday, July 7, 2021
The title, which will be relaunched in August, will be the marqu ...
- Getting A Big Bang From Your Email Marketing
Around the Net in Email, Ray Schultz - Wednesday, July 7, 2021
Email marketing produces a high return on investment, but it’s not guarantee ...
- Email Newsletters Drive A New Literary Genre
Around the Net in Email, Ray Schultz - Wednesday, July 7, 2021
Email newsletters have given rise to a new literary genre. Spurred ...
- Pay To Play: Consumers Are Highly Willing To Join Premium Loyalty Programs
Email Insider, Ray Schultz - Wednesday, July 7, 2021
Most shoppers are tired of redeeming points, and will join a pa ...
- Text Marketing On The Rise, 61.8% Of Consumers Have Opted In To Messages: Study
Email Marketing Daily, Ray Schultz - Wednesday, July 7, 2021
But most consumers will opt out if they receive too many messag ...
- MCI Names Oscar Cerezales As Chief Strategy Officer
Email Marketing Daily, Ray Schultz - Wednesday, July 7, 2021
Cerezales will help clients with their go-to-market plans and growth, the agen ...
- Email Opens And Clicks Peaked In Mid 2020, Then Dropped
Email Marketing Daily, Ray Schultz - Wednesday, July 7, 2021
Click-to-opens hit 10.4% in the U.S. in December, compared with 9.1% ...
- Hong Kong Warned: Tech Giants Could Pull Out If City Enforces Anti-'Doxxing' Measure
Publishers Daily, Ray Schultz - Wednesday, July 7, 2021
The Asia Internet Coalition warns rule could lead to an 'overly bro ...
- Venture Firm Andreessen Horowitz Debuts Publication Called 'Future'
Publishers Daily, Ray Schultz - Tuesday, July 6, 2021
It's part of a trend in which Silicon Valley companies are attempti ...
- 'The Information' Starts Pub Focused On Electric Vehicles
Publishers Daily, Ray Schultz - Tuesday, July 6, 2021
New product is the first to charge separately for subscriptions. Other nic ...
- Initiative And GumGum Work On Contextual Ad Campaigns
Around the Net in Email, Ray Schultz - Tuesday, July 6, 2021
Initiative is using GumGum’s contextual advertising technology. GumGum utilizes AI to sc ...
- Best Practices For A Changing Privacy Landscape
Around the Net in Email, Ray Schultz - Tuesday, July 6, 2021
Attitudes about privacy are changing among both consumers and companies as ...
- Facebook Backs Local Australia Newspaper Fund
Around the Net In Publishing, Ray Schultz - Friday, July 2, 2021
Facebook will provide money for an "innovation fund" for 170 regional Australian newspaper ...
- Q2 Purview: From Privacy To Software, Email Marketers Face Many Changes
Email Insider, Ray Schultz - Tuesday, July 6, 2021
Apple's new Mail Privacy Protection is one of many developments that cou ...
- Allant And Adstra Team Up To Help Mid-Market Brands Control Their Data
Email Marketing Daily, Ray Schultz - Tuesday, July 6, 2021
The partnership combines Allant's data capabilities and Adstra's third-party data and identi ...
- Advisory: How To Protect Your Firm Against Kaseya Ransomware Attacks
Email Marketing Daily, Ray Schultz - Tuesday, July 6, 2021
Expel urges firms to shut down their VSA servers immediately and ...
- Jennifer Orsi Named Executive Editor Of Gannett's Florida Dailies
Publishers Daily, Ray Schultz - Friday, July 2, 2021
She is executive editor of the "Sarasota Herald-Tribune" and regional editor ...
- 'Men's Journal' Becomes SRX Racing Series Partner
Publishers Daily, Ray Schultz - Friday, July 2, 2021
Magazine will provide coverage and receive branding exposure for the remainder ...
- IOP Publishing Joins DIMPACT In Bid To Manage Its Digital Carbon Footprint
Publishers Daily, Ray Schultz - Friday, July 2, 2021
DIMPACT helps digital content providers measure the greenhouse gas emissions they ca ...