- Fanplayr Unveils Targeted SMS Service
Email Marketing Daily, Ray Schultz - Friday, January 29, 2021
The company claims that text is more effective than email marketing. ...
- Retarus Debuts Inbound Email Management Tool
Email Marketing Daily, Ray Schultz - Friday, January 29, 2021
The Bounce and Response manager is designed for firms that send hi ...
- Email Design Trends For B2B Marketers
Around the Net in Email, Ray Schultz - Thursday, January 28, 2021
The pandemic is pushing B2B marketers away from face-to-face contact and mo ...
- Email Marketing Content Tricks
Around the Net in Email, Ray Schultz - Thursday, January 28, 2021
Email content has to be both relevant and readable. Here are wa ...
- Handle With Care: Customers Demand A Good Experience, Brands Trying To Provide It
Email Insider, Ray Schultz - Thursday, January 28, 2021
Email remains a preferred channel, but it falls behind SMS when ...
- AWeber Adds Landing Page Tool For SMBs
Email Marketing Daily, Ray Schultz - Thursday, January 28, 2021
The new tool is an extension of AWeber's email marketing software f ...
- Mediafly Raises $25 Million In Growth Funding
Email Marketing Daily, Ray Schultz - Thursday, January 28, 2021
The company will "double down" on growing its sales enablement tool. ...
- Episerver Rebrands Itself As Optimizely
Email Marketing Daily, Ray Schultz - Thursday, January 28, 2021
Episerver acquired Optimizely last year, and will now assume use of th ...
- Washington State Privacy Bill Sponsor Says Third Time Could Be The Charm
Around the Net In Digital, Ray Schultz - Wednesday, January 27, 2021
Washington state’s third attempt to pass new data privacy regulations could wo ...
- Consumers Warned: Don't Unsubscribe From Spam Emails
Around the Net in Email, Ray Schultz - Wednesday, January 27, 2021
Illicit spammers have their own way of looking at things: When ...
- Happy Friday: That Day Pulled Highest Email Open, Click Rates
Email Insider, Ray Schultz - Wednesday, January 27, 2021
But mobile opens fell during the year as people worked at hom ...
- SparkPost Snares $180 Million In New Funding
Email Marketing Daily, Ray Schultz - Wednesday, January 27, 2021
The firm claims growth as COVID-19 drives brands into email marketing. ...
- UK Firms Say Data Quality Is Critical For Their Email Marketing
Email Marketing Daily, Ray Schultz - Wednesday, January 27, 2021
But a third do not feel that their data quality is goo ...
- Gmail Hit In Tuesday Internet Outage
Email Marketing Daily, Ray Schultz - Wednesday, January 27, 2021
Verizon, Amazon, Zoom and Slack were also affected in failure covering t ...
- Litmus Integrates With Pardot And SparkPost While Offering Other Email Enhancements
Email Marketing Daily, Ray Schultz - Wednesday, January 27, 2021
The improvements are designed to streamline email workflow and improve the custom ...
- Grindr Fined $11.7 Million For Alleged Disclosure Of Personal Data
Around the Net In Digital, Ray Schultz - Tuesday, January 26, 2021
Grindr, a gay dating app, has been fined $11.7 million by t ...
- Google Claims New Ad Techniques Are Almost As Good As Cookies
Around the Net in Email, Ray Schultz - Tuesday, January 26, 2021
Google claims that the ad-targeting techniques it outlines in its Privacy Sandb ...
- Quick-Change Artists: Why Brands Are Turning To Agile Marketing
Email Insider, Ray Schultz - Tuesday, January 26, 2021
Agile marketing involves the ability to scale up as required. This abili ...
- Braze Debuts Digital Personalization Features
Email Marketing Daily, Ray Schultz - Tuesday, January 26, 2021
The new tools are designed to create more personalized cross-channel experiences, t ...
- Identiv Names Leigh Dow As VP Of Marketing
Email Marketing Daily, Ray Schultz - Tuesday, January 26, 2021
Dow previously worked in senior marketing positions at Honeywell and Intel. ...
- Twitter's Revue Purchase Will Fuel Email Newsletters
Email Marketing Daily, Ray Schultz - Tuesday, January 26, 2021
Twitter hopes to offer writers and publishers new ways of sharing conte ...
- Agari Enhances Its Email Threat Protection Services
Email Marketing Daily, Ray Schultz - Tuesday, January 26, 2021
The new offerings help firms prevent losses from phishing attacks, Agari s ...
- WhatsApp Could Be Hit With EUR50 Million GDPR Fine
Around the Net In Digital, Ray Schultz - Monday, January 25, 2021
WhatsApp is facing a possible €50 million GDPR fine for allegedly failing ...
- Gmail Users Told They Must Accept New Terms Of Use On Jan. 25
Around the Net in Email, Ray Schultz - Monday, January 25, 2021
Gmail users were told they must accept new terms on Jan. ...
- It's Raining Emails: Most Brands Are Sending More, But Engagement Is A Challenge
Email Insider, Ray Schultz - Monday, January 25, 2021
Marketers also face the hurdles of reducing spam complaints and increasing the ...
- Virtual Events Boomed In 2020 Despite Obstacles: Study
Email Marketing Daily, Ray Schultz - Monday, January 25, 2021
Most events were free, and half of those who registered converted, Bizza ...
- New Platform Brings Email, Other Channels Together For Consumers: Report
Email Marketing Daily, Ray Schultz - Monday, January 25, 2021
Illumy is a "hyper-communications" platform that operates on an ad-free business mo ...
- Google Ads To Be Phased Out And Absorbed Into Google Discovery
Around the Net In Digital, Ray Schultz - Friday, January 22, 2021
Google Ads will longer be offered as a standalone ad type, starti ...
- What's Wrong With Today's Retail Experience
Around the Net in Email, Ray Schultz - Friday, January 22, 2021
Consumers now expect a more personalized experience from retailers. But many bran ...
- B2B Marketers Can Find a Competitive Gain In Omnichannel Marketing
Around the Net in Email, Ray Schultz - Friday, January 22, 2021
B2B brands need to embrace omnichannel marketing in the wake of COVID-1 ...
