Kevin Hickey from Delta Air Lines also shares how his team selects brand partners, leverages surprise and delight tactics, and is using data to create memorable experiences for their travelers.

At our inaugural Travel & Hospitality Brand Insider Summit in Nashville, top brands like IHG, United Airlines, Wyndham, BLADE, and Intrepid Travel shared insights on innovation, personalization, data-driven offers, SMS marketing, and social media engagement.

Introduced in 1964 in Downtown Chicago and first endorsed by Johnny Carson, can you guess which famous black marker started it all?

Learn about Jeff Wilshire. Sr. Director, Digital & Performance Marketing from MOOYAH Burgers, Fries & Shakes as he lets us know his favorite food, media channels, and more.

Ally's Sr Director, Digital Marketing also shares how purpose-driven marketing and authentic storytelling are fueling stronger customer connections and driving measurable impact.

Over 40 years ago these icons shaped what the dessert space is today. Keep reading to discover how a grandma's recipe and hand-mixed ice cream built crave-worthy QSRs.

Stephen Spiewak, Director of Organic Marketing from Hallow writes about how brands can share their data (visual graphic of data flow above) for storytelling through PR and other channels which can ultimately lead to ROI.

Industry leaders from Mattel, Hasbro, CMI Media Group, Zimmerman Advertising, Wisp, and Bristol Myers Squibb reveal the tactics they are using to merge both traditional and digital channels to reach their audiences. Check it out!

Jennifer Brown shares how SHEIN approaches influencer marketing through trend-based segmentation, regional insights, thoughtful creator selection, and experiential campaigns. Can you guess her favorite item from the brand?

Talia Arnold from Managing Director of Exverus Media writes "In times of economic uncertainty, marketing teams meticulously dissect budgets, scrutinize sales, and reconsider growth projections but a crucial element often slips: brand equity."