It grew 156% in Europe last year -- and native featured throughout Time Inc.'s CEO's Bloomberg discussion on the company's future. Native is front and centre in a mobile-first world. Read the whole story
The company said the agency, dubbed Interprise and headed by marketing veteran Stuart Giddings, would offer a range of services, including creative, media planning … Read the whole story
Spotify is moving its music streaming infrastructure to the Google Cloud Platform. The transition will occur during the next several months and should not … Read the whole story
Adobe Marketing Cloud unveiled Adobe Experience Manager Mobile at the Mobile World Congress conference in Barcelona on Monday. The new feature allows companies to … Read the whole story
Rivalling Google and Facebook -- sharing data in a trusted co-operative means that publishers can offer targeting like the industry's giants. Read the whole story