Marketing CPG Weekly Editions for May 2025
Marketing CPG Weekly - Friday, May 30, 2025
Little Sesame Sets Off On A 'Summer Of Hummus' Road Trip
Liquid Death Stages 'Toilet Taste Test' Showdown Against Prebiotic Soda
E.L.F. Bets $1B On Bieber's Rhode To Elevate Brand, Expand Reach
Coors Light, Instacart Partner For 'Chill On Shuffle' Music Contest
Nutrabolt Drafts Saquon Barkley To Represent C4 Sport Drink
Hawaiian Tropic Goes Tantric In Major Campaign
GoodPop Wants To Make It The "Summer Of Yes'
Nyx Partners With LGTBQ+ Musicians For 'Pridemix'
1800 Tequila Is 'Obsessed' With Craft
Marketing CPG Weekly - Friday, May 23, 2025
Emerald Nuts Cuts Through Ingredient Clutter With Comical Country Music
Miller Lite, Kingsford Bring Back Beercoal
BBQ Nation: Brands Tap Summer's Meaty Mood
Move Over, Arnold Palmer: Coca-Cola Launches Sprite + Tea
Pistachios Get Punchy: Wonderful's Big Bet On Snacking Without Guilt
'Nepo Baby' Fights For Real Babies In Diaper Bank PSA
Oscar Mayer Ties Wienermobiles To Indy 500
Man For All Seasons: Brawny Man Cleans Up Any Mess, Any Time
Nascar And Chill: Driver Ryan Blaney Helps Launch Bodyarmor Seasonal Flavor
Dolly Parton Expands Partnership With Conagra Brands
Marketing CPG Weekly - Friday, May 16, 2025
FatBoy, But Make It Famous: Ice Cream Brand Embraces the Spotlight
Pepsi Crashes The BBQ
Oikos Shakes Up the Center Store With Shelf-Stable Launch
Allegra Teams With Indy 500 Driver, Pit Crew On 'No Brainer' Campaign
Bubly Gives Disappointed Moms A 'Mother's Day Gift Glow-Up'
What's Next For Giannis Antetokounmpo? How About Huggies?
Stella Artois Recruits Sharapova For Campaign, Ambassadorship
Study: US 'Tequila Seekers' Desire Additive-Free, Aged Tequila
Spring Blooms For Zyrtec With Flower, Fashion Collabs
Bombay Sapphire's 'Blue' Colors Sensory Moments
Marketing CPG Weekly - Friday, May 9, 2025
Freezer Full, Wallet Tight: Shoppers Rewrite Grocery Logic
The Pepsi Challenge Comes To Atlanta For 'Have A Coke Day'
Almave Non-Alcoholic Spirit Brings Cinco De Mayo Back To The Office
Mountain Dew Revives Old Jingle To Introduce New Look
High-Fashion Booze: Johnnie Walker Partners With Designer For 'Couture' Whiskeys
Olipop Stages Soda Drive-Thru Pop-Up For Return Of Orange Cream Flavor
Lucid Motors Hires CPG Veteran As Top Marketer
Party On! Instacart Launches Fizz, Social-Focused Delivery App
DoorDash Becomes 'DoorDads' To Give Mom A Break For Mother's Day
Mash Gang NA Beer Helps Adults Cope With Youth Sports Season
Marketing CPG Weekly - Friday, May 2, 2025
Axe To Gen Alpha: 'Axe Pete Anything,' Then Get Out Of Your Room
Coca-Cola Acknowledges Impact Of Hispanic Consumer Boycott
Heineken, Joe Jonas Take The Media Out Of Social In Global Ad Effort
StarKist Gains Market Share With 'Charlie the Tuna' Reboot
Pepsi Adds Women Soccer Stars, Including Alexia Putellas, To Athlete Roster
Native Pet Lets The 'Dogs' Out
How Brands Can Close The 'Say-Do Gap' With Conscious Consumers
This Wild Fork Foods Marketing Leader's Mantra For Success!