Marketing CPG Weekly Editions for January 2024
- Marketing CPG Weekly - Friday, Jan. 26, 2024
- Make It Stop: Consumers Say They're Overwhelmed By Digital Messaging
- Target Turns to Wellness With 1,000 New Products
- Coors Light's 'Chill Train' Will Be Boarding Passengers For Its Big Game Comeback
- AB InBev's 3-Brand Game Plan Makes It Biggest SB Beer Advertiser
- M&M's To Award Legendary NFL Players With 'Almost Champions' Rings
- Evian Names Tennis Phenom Frances Tiafoe Global Brand Ambassador
- P&G Says It's 'Not The Time' To Pull Back On Marketing Spend
- Heinz Celebrates Ketchup Lovers Willing To Endure 'The Wait'
- Underpants -- And 'You Don't Own Me,' German-Style
- Marketing CPG Weekly - Friday, Jan. 19, 2024
- How Do You Market A Craft Beer?
- Mucinex Kickstarts New Product With Free Coffee In NYC
- Candy Brands Increased Ad Spending By Nearly 25% In 2023
- Pepsi Wild Cherry Runs 'Get Wild' Ad As NFL Playoffs Kick Off
- How Beverage Brands Can Build Cultural Relevance
- Taco Bell Creates Cinnamon Twists Cereal For Uber Eats Collab
- Kind, Actress Lana Condor Put Positive Spin On Quitting Resolutions
- Absolut, Ocean Spray Promote Vodka Cran In A Can With Galentine's Day Kit
- Hidden Valley Ranch, Burt's Bees Bring Wings Experience To Lip Balm
- BodyArmor Zero Sugar Promises To Be Category's Clean-Ingredient Hero
- Tums Partners With DraftKings For Super Bowl Effort Gamifying Food Choices
- Vikings QB Kirk Cousins Turns Chef For 'Tost by Tostitos' Grand Prize
- Marketing CPG Weekly - Friday, Jan. 12, 2024
- 'We Ran A Different Playbook': Behind Dos Equis' 'Tailgate Throwdown' Strategy
- Disney Adds Measurement Partners, Debuts Shoppable Ads
- Frito-Lay Unleashes 'Taste Of Super Bowl' Ads Featuring Football Icons
- Always Discreet Taps Taraji P. Henson For Perimenopause Discussion
- Cheez -It Gets Loud With Extra Crunchy Release
- Instacart Announces Rollout Of Ads To The Cart At CES
- Silk's 'Feel Planty Good Challenge' Will Award One Winner Free Breakfast For Life
- Doritos Dinamita Relaunches With New Flavors Ahead of Super Bowl
- Marketing CPG Weekly - Friday, Jan. 5, 2024
- Most-Read Stories Cover Strategies For Overall CPG Category, New Or Established Brands
- Spangler Releases Sweethearts For The 'It's Complicated' Generation
- Sierra Nevada Launches Non-Alcoholic Beer After 5 Years Of Development
- Guy Fieri, Two Roads Brewing Spike Flavortown Fruit Punch
- Star Energy, Novelty Power Most-Read CPG Stories
- NFL Legends 'Spill The Sauce' For Bounty With 'Wingman Stories'
- Blue Moon's 'Dry-Back January" Promotes New Non-Alc Brew
