Marketing Daily
Thursday, October 4, 2012
  • Moe's Southwest Grill: Hot On Social, Mobile

    On Facebook, a "Raise the Salsa Bar" contest run over this past summer -- in which fans submitted their own salsa recipes, with the … Read the whole story

  • This Holiday, Will Giving Get Social?

    "Think of it as the perfect intersection of three big trends," says Louis Hatzis, founder and CEO of "Social gifting combines the popularity … Read the whole story

  • Great Ads Equal Great Stories

    One person's idea of the perfect story ad is the campaign for the digital console sci-fi game Halo, with metal figurines that somehow elevated … Read the whole story

  • Blu, Dorff Launch ECig Campaign

    The campaign, which carries the theme "Rise from the ashes," features Dorff in a black-and-white television commercial speaking of the negatives of smoking and … Read the whole story

  • Cheribundi Goes Guerilla With Sports Teams

    Cheribundi is using a guerilla marketing plan involving college and professional sports teams to get the word out about the benefits of the tangy … Read the whole story

  • Skip Debates - There's Better Entertainment

    What? Consumer brands sponsor the debates? Why not? No longer even remotely a civic event, these so-called forums are now more pre-processed and -packaged … Read the whole story

  • Relevance In An 'Always On' World

    Relevant customer experience now involves much more than just pushing out content to available channels. It requires an understanding of how customers use these … Read the whole story