Top of The News
by Thom Forbes
Daniel J. Edelman, who founded his eponymous agency in Chicago in 1952 and "pioneered public relations as a corporate marketing tool," as the "Wall Street Journal"'s Stephen Miller observes, died … Read the whole story
AUTOMOTIVE, PACKAGED GOODS
by Karl Greenberg
Nissan has a lot of changes in strategy, on mobile vehicle marketing communications, and in the air. Literally. The air in Nissan's exhibition space … Read the whole story
RETAIL
by Sarah Mahoney
In what amounts to a ginormous hug for some of its most devoted customers, Walmart intends to hire 100,000 veterans in the next five … Read the whole story
RESTAURANTS
by Karlene Lukovitz
Taglined "Disfruta un Mar de Sabores" ("Enjoy a Sea of Flavors"), the ad features Ariana Paz, a real server at the Gainesville, Fla. Red … Read the whole story
SPORTS
by Aaron Baar
"He can recover marginally," David Johnston, CEO of public relations agency Strategic Vision, tells "Marketing Daily," saying it's unlikely Armstrong will hit the A-list … Read the whole story
AUTOMOTIVE
by Karl Greenberg
At the North American International Auto Show in Detroit the luxury division of Toyota rolled out the new, totally redesigned IS, the Lexus car … Read the whole story
by Steve McClellan
Sony Computer Entertainment has settled its breach of contract court fight with the actor Jerry Lambert. Lambert portrayed the "Kevin Butler" character that was … Read the whole story
COMMENTARY
by David Jakubowski, Op-Ed Contributor
Digital spend continued to grow in 2012. I expect this trend to continue in 2013, with a few interesting twists on the evolution of … Read the whole story