Top of The News
by Thom Forbes
In the digital wake of Verizon buying "the remains of" Intel Media and its OnCue CloudTV platform yesterday with the intent of launching "next-generation video services," the "Wall Street Journal" … Read the whole story
BEAUTY
by Sarah Mahoney
A 10-minute documentary directed by Academy Award-winner Cynthia Wade dives right into the heart of Dove's brand mission: Convincing young women that the things … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Toyota is taking its "Let's Go Places" theme into the Super Bowl with an ad featuring former NFL linebacker Terry Crews - former Old … Read the whole story
RESTAURANTS
by Karlene Lukovitz
McDonald's athlete ambassadors, including U.S. hockey player Patrick Kane, Canadian hockey player Drew Doughty, U.S. speed skater Shani Davis and Canadian figure skater Patrick … Read the whole story
PHARMA
by Tanya Gazdik
A popular medical management tool is now available on iPads and iPhones, thanks to Mission Pharmacal Company. The San Antonio-based pharma company sponsored the … Read the whole story
TELECOM
by Aaron Baar
With the tagline "Do The Math," the new effort touts the company's inexpensive offering when compared with more traditional telecoms. The campaign includes new … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Nissan recently announced that it has sold 100,000 of its Leaf electric cars worldwide since the car went on sale three years ago. That … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Car consultancy AutoPacific thinks the business will see a 550,000-unit increase versus last year, reaching retail numbers in line with pre-recession volume, while incentives … Read the whole story
COMMENTARY
by Elizabeth Chambers
The new year will see social media becoming a key aspect of B2B marketing, and those working to create the perfect strategy will be … Read the whole story