Marketing Daily
Wednesday, December 24, 2014
  • Samsung Creates Epic 'Marco' Experience

    "Since the show is a new show, we needed to take a different tack, but we wanted to keep that same flavor of surprise … Read the whole story

  • Capital One Grants Holiday Wishes

    "The campaign was all about brightening the holidays for others in unexpected and memorable ways," Lisa Rountree, vice president marketing, Capital One, tells "Marketing … Read the whole story

  • L.A. Marathon Looking To Lace Up Brand Partners For '15

    The race organization hired Mark Scoggins this year as VP of business development. Scoggins, former CRO for the National Basketball Retired Players Association, has … Read the whole story

  • Jimmy John's, Chipotle Lead QSRs In Millennial Loyalty

    They were followed by Chick-Fil-A (78%), Whataburger (76%), Subway (73%), Wendy's (70%), Arby's and Long John Silvers (tied at 69%), Hardee's (65%), and Taco … Read the whole story

  • Trucks Hauling Sales Gains For Chrysler And GM

    Trucks are going to kick the year over the finish line, with General Motors and Chrysler getting the most benefit, because the top-selling vehicle … Read the whole story

  • Do We Need A Chief Customer Officer?

    Combined with the growing expectation among customers that they should be addressed in near-1:1 relationships, it seems logical that organizations may just need a … Read the whole story