"Volkswagen AG has agreed to invest around $2.6 billion in Ford MotorCo.'s autonomous-vehicle partner, Argo AI, in a deal that values the startup at $7 billion," says report. Read the whole story
A whopping 74% of centennial (Gen Z) women believe advertising directed at them is "completely out of touch" with them and their needs. Read the whole story
Deloitte's new back-to-school study forecasts a subdued season, with spending up just 1.8% at about $519 per student. Read the whole story
Honest Tea placed "Up Your Impact" vending machines in four U.S. cities, with 100% of purchases, plus any additional donations, going to charitable partners. Read the whole story
The four-time Super Bowl champion continues to feel the physical effects of his playing career that ended in 1994. Read the whole story
As part of its 100-year celebration, Bentley Motors introduced its vision of its car of the future. Read the whole story
Only a few small brands have a single view of the customer, Maropost finds in a study. Read the whole story
Deliveries, slated to start later this year, will serve select customers just north of downtown San Antonio. Read the whole story
Shoe company SeaVees is launching its first brand campaign with creative that mimics a 1970s-era talk show set (think Dick Cavett). Read the whole story
Brand awareness, website conversion and job applicants are the new objectives added to Campaign Manager, a tool that allows marketers to create ad campaigns … Read the whole story