A wide-ranging deal between IBM and the National Football League has delivered the NFL's soon-to-be-launched TV network its first charter advertiser. Read the whole story

Sometimes it's better to be in the right place at the right time than to be the best horse on the field. Read the whole story

When it comes to advertising its consumer products, chemical company Dupont has decided there's strength in numbers. Read the whole story

Perhaps one of the more complicated challenges in publishing is taking a trade title mainstream. Sure, there are a few trades that have transcended … Read the whole story