MediaDailyNews
Monday, July 28, 2003
  • IBM, NFL Ink Wide-Ranging Deal

    A wide-ranging deal between IBM and the National Football League has delivered the NFL's soon-to-be-launched TV network its first charter advertiser. Read the whole story

  • Days at the Races

    Sometimes it's better to be in the right place at the right time than to be the best horse on the field. Read the whole story

  • DuPont Advertising Ties Three Brands Together

    When it comes to advertising its consumer products, chemical company Dupont has decided there's strength in numbers. Read the whole story

  • IEEE Goes Mainstream

    Perhaps one of the more complicated challenges in publishing is taking a trade title mainstream. Sure, there are a few trades that have transcended ... Read the whole story