The New York Times Co. Tuesday reported a drop in ad spending for August, marking the second consecutive month of a softening ad marketplace … Read the whole story
As the U.S. president of a global company that counsels clients on financial arrangements with their advertising agencies, one question that frequently comes up … Read the whole story
A media agency known for aggressive trade marketing and PR is taking a page out of its clients' handbooks and hiring a marketing director … Read the whole story
In a development emblematic of the industries it covers - advertising and media - VNU Business Publications Wednesday announced a 5% reduction in its … Read the whole story
On its website, Reed Business Information subsidiary The Ashley Group humbly bills itself as "the world's leading publisher of visual information about the interior … Read the whole story