North American publishers are leading the worldwide magazine advertising economy out of a protracted recession that began with the media market crash in 2001, … Read the whole story
Like almost everything else, the agency/client relationship in recent years has taken a real beating. Read the whole story
WPP Group's Mediaedge:cia has received the go-ahead to help move European client tomtom, maker of a portable satellite navigation system, to the U.S. in … Read the whole story
Mark Spellun sees six-month waiting lists for hybrid cars and long lines at health supermarket Whole Foods, and sees a big opportunity. Read the whole story
McCann Erickson is promoting Joyce King Thomas from her current position as executive creative director to chief creative officer of the agency's New York … Read the whole story