MediaDailyNews
Friday, October 13, 2006
  • Coca-Cola Media Czar Chuck Fruit Blazes Ad Sales Path, Helps Discovery

    Chuck Fruit, one of the most powerful buyers of media on the client side, has jumped to the sales side of the business. Fruit, … Read the whole story

  • ABC Wins Wednesday Again, New Network Shows Suffer

    More suffering--some would say failure--for new network shows on Wednesday. In the face of a strong night where the network's stalwart shows showed their … Read the whole story

  • NBC's 'Heroes' To Sub For 'Sunday Night Football'

    After apparently kicking around the idea of using the "Sunday Night Football" time slot to give struggling new drama "Friday Night Lights" a lift, … Read the whole story

  • Scarborough Measures Mall as Medium

    A new measurement of consumers' weekly visits to malls from Scarborough Research promises greater accuracy in reach and frequency metrics for this heavily trafficked … Read the whole story

  • Mobile Tour Kicks Off Launch Of Big Ten Network

    One of the nation's top collegiate athletic conferences said Thursday that its eponymous cable channel will be branded the Big Ten Network. Scheduled to … Read the whole story

  • IPTV Set to Boom In China

    China will be home to over 10 million IPTV subscribers by 2011, according to a new report from Pyramid Research. The rate of new … Read the whole story

  • Mag Bag: India Holds Second Mag Conference

    Just a few weeks after American mag execs meet for the American Magazine Conference in Phoenix, the Association of Indian Magazines is holding its … Read the whole story