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by Erik Sass
The decision to close a number of magazines, including Elle Girl, is having a positive impact on the bottom line of Hachette Filipacchi's owner, … Read the whole story
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by David Goetzl
In a striking move, Scripps' HGTV has tapped a new chief who resigned from his previous post after a marketing campaign caused a bomb … Read the whole story
COMMENTARY
by David Goetzl
Who knew The Ohio Art Company has been around since 1908 with corporate headquarters at One Toy Street in Bryan, Ohio? But oh so … Read the whole story
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by Wayne Friedman
MindShare will handle media buying and planning for the newly revamped studio Summit Entertainment, a new full-service theatrical studio. The movie company is slotted … Read the whole story
COMMENTARY
by Kenny , Karin Searle
1 - Etch-a-Sketch 2 - Verizon 3 - Volkswagon Jetta 4 - Maxwell House 5 - Mercedes Click here to view these placements. Data … Read the whole story
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by David Goetzl
For years, NBC was the master of the Thursday domain. Then, CBS loaded up with "Survivor" and "CSI" and pulled ahead in the venerated … Read the whole story
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by Erik Sass
Art is calling. The Museum of Fine Arts in Boston has launched an innovative mobile content service, developed by Hill Holliday, that allows users … Read the whole story
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by Fern Siegel
XM is enlarging its comedy routine. On Sept. 22, the satellite radio company launches "Unmasked," a new comedy series that features established and up-and-coming … Read the whole story
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by Wayne Friedman
Two weeks before the official opening of the new broadcast year, NBC started off its sturdy reality show "The Biggest Loser" with a special … Read the whole story