MediaDailyNews
Monday, February 8, 2010
  • My Epitaph

    Worry not. I am still here. Writing columns. The occasional eulogy. So what's with the title of this one? Well, I'm not taking any … Read the whole story

  • Bring It On: Political Spending Expected To Hit $4.2 Billion

    Good news for TV stations -- but not so much for TV viewers -- is that future political advertising could turn into an "endless … Read the whole story

  • Google Calculates Benefits For Direct-Response Ads

    Under a new feature, the Google TV Ads platform can now automatically provide an advertiser with a cost-benefit analysis for a direct-response ad. The … Read the whole story

  • Ryan O'Hara Leaves TV Guide Network

    Ryan O'Hara, president of TV Guide Network and TVGuide.com, has left for a new post in New York. During his nearly 5 years as … Read the whole story

  • Worst Super Bowl Party? Letterman Joins Leno For Comedy Promo

    The biggest Super Bowl TV commercial surprise didn't come from its paying advertisers, but from the network itself -- David Letterman appeared with Jay … Read the whole story

  • CEO Wong Exits Lifetime

    In move long anticipated, Andrea Wong will leave as president/CEO of Lifetime Networks. Wong took the post in April 2007. Her most notable achievement … Read the whole story

  • Dish To Carry Tetris Interactive Games

    Wildly successful video game Tetris is now playable with the remote control for subscribers of Dish Network. The 25-year-old puzzle challenge is available on … Read the whole story

  • Magazine Sub Prices Fall, But Subs Don't Rise

    Hoping to boost their appeal to consumers forced to cut back during a severe economic downturn, big magazine publishers lowered their subscription prices substantially … Read the whole story

  • Sweeps Begins, ABC On Top, NBC Improves Sitcom Numbers

    February sweeps first night was a tight scramble among three networks -- ABC, Fox and CBS -- with the alphabet network taking top honors. Read the whole story